Home / Knowledge / News / Apparel/Garments / Novomania Fashion Trade Show teams up with White Milano
Novomania Fashion Trade Show teams up with White Milano
30
Nov '13
Novomania International Fashion Tradeshow, continues to be the MUST attend event in the trade show calendar in Asia. It has fast become one of the eagerly anticipated key fixtures in the global fashion calendar, and is to announce a first time collaboration for its fifth edition with WHITE Milano to be held in the cosmopolitan city of Shanghai from the 5-7 March 2014.

Novomania with Italy's leading contemporary fashion trade show WHITE Milano and the existing relationship with Premier Vision will take a strategic move to integrate the platforms into one fashion hybrid, to build and enhance international long-term expansion into China's fashion industry for existing contemporary and upcoming brands entering China. This will be a first time collaboration between three such influential leaders in the industry, presenting exciting innovations to a multitude of key fashion players.

This cross partnership will be a positive step forward for Novomania to move from strength to strength in its commitment to the fashion industry linking fashion insiders to the rest of the world and Novomania will be providing unique opportunities for the fashion industry professionals here in China and the surrounding Asia regions.

It is thanks to the work of Mr Gabriele Sportoletti and his company Camille Enterprise Ltd., UBM Novomania and White creating this concrete opportunity of collaboration, with the objective of executing a very successful project in an ever-changing market that is now open to a multi brand culture with a focus on fashion oriented in design and research.

The Fifth edition is projecting to bring new interest from the Italian and European markets that Novomania anticipates 10,000 visitors will be able to attend the show in Shanghai.

With its central location in downtown Shanghai at Shanghai Mart, this makes it an easily accessible show for all.

With the addition of WHITE Milano for 2014, Novomania will be targeting a selective 30 established and upcoming premium Italian brands to present their collections to the China market housed in its WHITE PAVILLION.

Pre and post show support will be offered to both the buyers and the exhibitors with Novomania's expertise in connecting the fashion business and community 365 days a year by presenting the brands to the buyers through road shows and EDM's. This is a clear example of the commitment to the brands and buyers.

To complement the selective premium Italian brands that will be showcased under the WHITE PAVILION, Novomania will present a curated area to host some of China's most promising upcoming brands. This makes Novomania 2014 THE EVENT not to be missed and is an absolute fashion essential for China's fashion buyers, distributors, franchises and multi brands stores, and e-tailers supporting together the future of fashion businesses in China.

"WHITE Milano is Europe's leading international contemporary fashion tradeshow, showcasing a selection of high-end designers, stylists and artists. Novomania being the innovative international fashion tradeshow in China we have decided to work together with the aim of introducing to China fashion as a culture, in a whole new concept of tradeshow.

"The new show will present the regional buyers and Fashionista's an array of innovative contemporary fashion brands and designers whose newest collections are set to succeed in China's new multi-brand scene."

Novomania International Fashion Tradeshow


Must ReadView All

India's garment exports up 24.93% in September 2017

Textiles | On 16th Oct 2017

India's garment exports up 24.93% in September 2017

The exports of readymade garments from India in September 2017 was...

Low GST rate on zari will generate jobs for women: SRTEPC

Textiles | On 16th Oct 2017

Low GST rate on zari will generate jobs for women: SRTEPC

There will be a rise in the employment for women with the slash in...

Consumers may suffer if no assurance to EU workers in UK

Apparel/Garments | On 16th Oct 2017

Consumers may suffer if no assurance to EU workers in UK

Consumers may suffer if the British Government does not quickly offer ...

Interviews View All

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

Subhashini Srinivasan
The S Studio

Ethnicwear market will see an upward trend if uniqueness and quality are...

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

October 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
76.9%
No
13.8%
Skip
9.2%

Total Votes: 65

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.5%
No
27.7%
Skip
10.8%

Total Votes: 65

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
84.6%
No
10.8%
Skip
4.6%

Total Votes: 65

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
73.8%
No
12.3%
Skip
13.8%

Total Votes: 65


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search