Home / Knowledge / News / Apparel/Garments / Reebok opens first concept store Fithub in Paris
Reebok opens first concept store Fithub in Paris
10
Dec '13
Like the Reebok flagship opened a year ago in New York on 5th  Avenue, Reebok is opening its first concept store (Fithub) and CrossFit Box at 31 Avenue de l'Opera, one of the most beautiful avenues in Paris!

This original and innovative concept combines a Reebok shop and a CrossFit gym. An unprecedented place for a brand, shopping and sporting experience.

Strengthened by its inheritance, Reebok, the ultimate fitness brand, states its clear ambitions: to be the leading fitness brand and make fitness a daily lifestyle, reaching out beyond the gym and to make each of us "Fit For Life".

With this aim in mind, the Reebok Fithub and Reebok CrossFit Box, covering a surface area of 800m2, is a unique and original place that meets everyone's expectations and needs. The concept: offering a new way of thinking about fitness, a new way to move, train, be fit and have fun while exercising. This is the next fitness generation...

The Reebok Fithub and Reebok CrossFit Box will become a special place for everyone who wants to lead an active and healthy life, in a friendly and lively atmosphere.

The Reebok Fithub:

Decoration inspired by CrossFit rooms and gyms, with a mix of materials, steel and wood for the furniture.

A modern, raw, creative and innovative environment where consumers are instantly immersed in the brand and sporting world.

A sales team of sports, fitness and wellness enthusiasts. All have solid experience in these fields, allowing them to offer clients the best advice on how to choose products most suited to their needs and style and on their training programs.

Clients will find the flagship products of the 2013 Fall/Winter collection (textiles and footwear) specially designed for Dance, studio, Yoga, CrossFit, training and running. Technical ranges for exceptional performance and comfort.

A collection of Reebok Classic shoes will complete the product range as will an accessory line including luggage, socks, caps, etc.  2014 Spring/Summer ranges will also be previewed.

This first French Fithub is part of a global concept store strategy already established in the United States (New York, on 5th Avenue and Boston) in Korea, Russia, Dubai and recently London (Covent Garden)

These openings are the result of the Reebok's mission: to give everyone the desire and the means to be fit every day, bring together all fitness fans and let them live bold, rewarding and different experiences. With these new, highly diverse fitness practices Reebok allows everyone to become more fulfilled and mentally, physically and socially stronger.

Reebok


Must ReadView All

Indian govt approves special package for leather, footwear

Textiles | On 16th Dec 2017

Indian govt approves special package for leather, footwear

The Union Cabinet chaired by PM Narendra Modi has approved a special...

EU parliament resolution calls for Cambodia sanctions

Apparel/Garments | On 16th Dec 2017

EU parliament resolution calls for Cambodia sanctions

Following the ongoing crackdown in Cambodia on the opposition and...

Affordable prices to be hit if US pulls out of NAFTA: NRF

Apparel/Garments | On 16th Dec 2017

Affordable prices to be hit if US pulls out of NAFTA: NRF

US retailers’ ability to offer consumers quality products at...

Interviews View All

Cindy McNaull
Cordura

We have broad range of options in durable fabrics

Sachin Sharma
Gem Enviro Management Pvt Ltd

There are no significant differences between virgin yarn and PET recycled...

Stefan Warnaar
Peak to Plateau

People are willing to pay for quality and performance

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Anisha Chaudhari
Threads & Shirts

Threads &amp; Shirts is a freshly-tailored concept providing men/women a...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.6%
No
12.0%
Skip
18.5%

Total Votes: 92

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.0%
No
30.4%
Skip
7.6%

Total Votes: 92

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.0%
No
9.8%
Skip
3.3%

Total Votes: 92

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.5%
No
8.7%
Skip
9.8%

Total Votes: 92


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search