UNIQLO previously produced popular Chupa Chups T-shirts, and now launches two full collections inspired by the sweet brand.
Chupa Chups is known worldwide for its unique and colourful wrappers, wide variety of flavours, and high quality. UNIQLO has translated this joy to its kids clothing line. The long sleeve T-shirts are a treat for the eye, with iconic logo motives, popular lollipop flavour designs, and delicate daisy patterns.
The hoodies also come in soft tones, with lollipop patterns and retro designs, reminiscent of the early days of Chupa Chups - the brand was launched in 1958 and its original logo was designed by Salvador Dalí. The holiday season promises to be extra sweet with this collection of long sleeve T-shirts and hoodies in soft candy colours!
The Licensing Manager at Chupa Chups Licensing Division said, “UNIQLO and Chupa Chups are both popular brands, and they are a great match together for an original style.”
Kid’s Merchandiser at UNIQLO, said, “Chupa Chups is iconic, and brings back memories of childhood fun. Its colour and energy is a great addition to our collection of light hearted UTs”.
The Chupa Chups collection will be available in Japan, China, Hong Kong, Korea, Thailand, Malaysia, Taiwan, Philippines, United States, France, United Kingdom, Russia, Australia, Indonesia and Singapore.
And soon there will be more to enjoy - another fun Chupa Chups collection, with playful colours and patterns, is already being designed for next spring!
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