Home / Knowledge / News / Apparel/Garments / Prada opens second store in Florence
Prada opens second store in Florence
13
Jan '14
Following its historic boutique in Via Tornabuoni, Prada opens a second store in Florence in a prestigious building at the corner of Via Roma and Via de' Pecori.

Designed by Italian architect Roberto Baciocchi, the 760 square-metres store extends over three floors and showcases women's and men's ready-to-wear, leather goods, accessories and footwear collections.

The wide window displays along the distinguished store front add to the prestige of the historic Florentine palazzo.

The central entrance leads into an area dedicated to leather goods and accessories, the defining features of which are Prada's legacy black and white marble-chequered floor, the green-fabric clad walls, the exquisite polished-steel display cases with black marble drawers and display counters with bright flashes of colour. A sweeping black marble staircase and crystal elevator convey clients to the upper floors.

The mezzanine is dedicated to the men and women's footwear collections. The space has light green walls and beige carpeting embellished by a black marble trim. Polished crystal-and-steel display cases and counters and green velvet sofas complement the interior design.

A spacious area on the first floor is devoted to the men's leather goods collection.

The next two spaces, presenting the women's and men's ready-to-wear collections, have two strong individual identities: the women's area is characterized by green-fabric clad walls and perspex display cases, clear skylights, geometric perspex-and-steel tables and green velvet chairs, while the men's area has a much more masculine feel.

The space is defined by the ebony wood flooring and the bright orange encaustic-treated walls, set off by palladium-and- crystal display cases and counters and completed by coloured, ostrich-leather sofas.

Prada


Must ReadView All

Indian govt approves special package for leather, footwear

Textiles | On 16th Dec 2017

Indian govt approves special package for leather, footwear

The Union Cabinet chaired by PM Narendra Modi has approved a special...

EU parliament resolution calls for Cambodia sanctions

Apparel/Garments | On 16th Dec 2017

EU parliament resolution calls for Cambodia sanctions

Following the ongoing crackdown in Cambodia on the opposition and...

Affordable prices to be hit if US pulls out of NAFTA: NRF

Apparel/Garments | On 16th Dec 2017

Affordable prices to be hit if US pulls out of NAFTA: NRF

US retailers’ ability to offer consumers quality products at...

Interviews View All

Karel Williams
Dow Microbial Control

'Silvadur is most rapidly adopted in areas where hygiene-conscious and...

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Priyanka
Studio Priyanka Rajiv

‘To reinvent the age-old tradition of embroidery to suit demographics and...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Anisha Chaudhari
Threads & Shirts

Threads &amp; Shirts is a freshly-tailored concept providing men/women a...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.6%
No
12.0%
Skip
18.5%

Total Votes: 92

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.0%
No
30.4%
Skip
7.6%

Total Votes: 92

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.0%
No
9.8%
Skip
3.3%

Total Votes: 92

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.5%
No
8.7%
Skip
9.8%

Total Votes: 92


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search