Home / Knowledge / News / Apparel/Garments / Brazilian leather handbags get new trademark
Brazilian leather handbags get new trademark
07
Feb '14
courtesy: feirafrancal.com.br
courtesy: feirafrancal.com.br
With the intention of increasing exports and stimulate growth of the Brazilian leather sector, the Association of Leather Artifacts and Travel Articles Manufacturers (ABIACAV), has launched a new brand under which all leather artifacts, especially leather handbags and travel accessories, from the country would be identified, titled ‘Brazil by Bags’.
 
According to a statement issued by the Brazilian Export and Investment Promotion Agency (APEX-Brazil), a collection of trade promotional bags under the international brand was launched by ABIACAV during the 41st International Footwear, Leather Goods and Fashion Accessories Fair—Couromoda, which was held in Sao Paolo, last month.
 
The brand’s slogan ‘Brazil by Bags: Welcome to a Brazil made of leather, colors and inspiration’ aims at synthesizing the main characteristics of leather artifacts made in Brazil and create a national identity for the product.  
 
The ‘Brazil by Bags’ brand was developed by ABIACAV after signing a Sector Project with APEX-Brazil in September 2013, and the trademark aims to increase shipments from the sector as well as consequently increase the number of enterprises exporting leather products.
 
Vidal Veicer, president of ABIACAV, said the new brand aims to reposition the image of Brazilian leather goods in the international market by increasing manufacture of value-added products. 
 
The effort is to facilitate the advancement of the Brazilian industry of leather handbags, accessories and travel items, he added.
 
Paul Kieling, project manager of ‘Brazil by Bags’, said the main objective is to replace the image of Brazilian leather handbags, luggage, and leather products in the minds of international buyers.
 
According to Mr. Kieling, every leather bag manufacturing firm under ABIACAV representing Brazil at international trade fairs and events would be using the trademark and presenting themselves under the umbrella of ‘Brazil by Bags’ brand.
 

Fibre2fashion News Desk - India


Must ReadView All

Global economic upswing became broader & stronger: IMF

Textiles | On 19th Apr 2018

Global economic upswing became broader & stronger: IMF

The global economic upswing that began around mid-2016 has become...

Courtesy: ITMA

Textiles | On 19th Apr 2018

ITMA 2019 expanding space due to overwhelming response

Due to overwhelming response, the exhibition space has been increased ...

BIDA’s Europe trip to showcase a different Bangladesh

Apparel/Garments | On 19th Apr 2018

BIDA’s Europe trip to showcase a different Bangladesh

The Bangladesh Investment Development Authority (BIDA) is taking a...

Interviews View All

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Priyanka
Studio Priyanka Rajiv

‘To reinvent the age-old tradition of embroidery to suit demographics and...

Smarth Bansal
Colorjet India Limited

We would like to venture more companies into the Indian market

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


April 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.9%
No
12.6%
Skip
17.5%

Total Votes: 103

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.1%
No
29.1%
Skip
7.8%

Total Votes: 103

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.4%
No
8.7%
Skip
3.9%

Total Votes: 103

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
7.8%
Skip
9.7%

Total Votes: 103


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search