Home / Knowledge / News / Apparel/Garments / ITC launches PETS project to boost Nepal's Pashmina export
ITC launches PETS project to boost Nepal's Pashmina export
12
Mar '14
Pashmina producers in Nepal are being given a boost in exports through assistance in product and market development, including marketing their goods under a collective trademark, as part of a new trade support project led by the International Trade Centre (ITC).
 
The Pashmina Enhancement and Trade Support (PETS) project was launched in Kathmandu to enable small and medium-sized enterprises (SMEs) to produce high-quality goods under the Chyangra Pashmina trademark. The aim is to promote greater visibility of pashmina products to garner international interest from buyers.
 
Speaking at the launch of the PETS project, ITC Executive Director Arancha González said: ‘This project is an important step towards broadening global recognition of the pashmina sector in Nepal. This initiative will not only help create a strong reputation for the country’s pashmina products, it will also open up new export opportunities for SMEs.’
 
The project aims to achieve three outcomes: support the Nepal Pashmina Industry Association (NPIA) in providing sustainable services to its members and stakeholders; enable Chyangra Pashmina manufacturers to increase exports; and encourage buyers to recognize the Chyangra Pashmina label as a niche luxury product.
 
The Ministry of Commerce and Supply worked with ITC to identify the pashmina sector as a priority for export development. As a result, ITC will help the NPIA to develop an organizational plan, improve its services portfolio and secure additional funding. ITC will also provide training to integrate goat farmers into the pashmina value chain, and build their capacity to monitor the Chyangra Pashmina trademark. It will work with manufacturers to strengthen their design skills, and help them to grow their presence in existing markets while identifying new ones.
 
ITC works with producers in similar sectors around the world to increase exports. For example, ITC trains African cotton ginners to produce high-quality cotton, and connects them with buyers in Asia who process the cotton in their spinning mills. In Peru, ITC worked with alpaca manufacturers, in particular women entrepreneurs, to help create new products and designs that are competitive in global markets.
 
The Pashmina Enhancement and Trade Support Project is being implemented by ITC, the Ministry of Commerce and Supply, and the NPIA, with funding from the Enhanced Integrated Framework (EIF). The EIF has been critical in helping build capacity within the government to implement the project.
 
‘And this is why the international community has a strong interest in continuing its support for the EIF post-2015,’ Ms. González said. ‘The demand from least developed countries to translate their priorities into action will only increase.’
 

ITC


Must ReadView All

Maintain NAFTA trucking provisions: AAFA, US trade bodies

Apparel/Garments | On 22nd Nov 2017

Maintain NAFTA trucking provisions: AAFA, US trade bodies

The American Apparel & Footwear Association (AAFA) recently joined...

Vietnam’s textile & garment exports cross $24bn till Oct

Textiles | On 22nd Nov 2017

Vietnam’s textile & garment exports cross $24bn till Oct

Vietnam earned $24.372 billion from textile and garment exports in...

Karl Mayer unveils TMJ 4/1-T terry warp knitting machine

Textiles | On 22nd Nov 2017

Karl Mayer unveils TMJ 4/1-T terry warp knitting machine

Karl Mayer, a technology and market leader in textile machinery from...

Interviews View All

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

November 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
68.5%
No
12.4%
Skip
19.1%

Total Votes: 89

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.8%
No
30.3%
Skip
7.9%

Total Votes: 89

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
86.5%
No
10.1%
Skip
3.4%

Total Votes: 89

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
80.9%
No
9.0%
Skip
10.1%

Total Votes: 89


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search