Home / Knowledge / News / Apparel/Garments / Speedo debuts flattering 'Sculpture' swimwear range
Speedo debuts flattering 'Sculpture' swimwear range
02
Apr '14
Speedo believes that all women should be able to look and feel great in and out of the water. That’s why it created Speedo Sculpture, a swimwear collection made to give women confidence by smoothing and shaping the body to enhance and control feminine curves.
 
Speedo spoke to 1,200 women globally to develop its Sculpture collection. The in depth research revealed that 52% of women didn’t feel their best in their current swimwear.
 
A further 76% said they would like to be able to find swimwear that flatters their body shape, while 63% said that feeling more confident in their swimsuit would encourage them to swim more often.
 
Speedo knows that women want flattering swimwear that is also functional. By analysing the body scans of 5,400 women, we were able to see how swimwear could complement and enhance women’s bodies both in and out of the water as well as being practical for comfortable swimming.
 
The Speedo Sculpture swimwear collection focuses on all-over body shaping, tummy control and bust support as well as visual shaping and flattering styling to help create a flattering ‘hourglass’ silhouette.
 
The new collection also features secure adjustable straps for a great fit so one always feel that the swimwear is as comfortable as a second skin, giving one ultimate freedom of movement in the water.
 
Speedo know women want swimwear to last, which is why the Speedo Sculpture collection is made using Xtra Life LYCRA, a high stretch and high power fibre that lasts up to 10 times longer than conventional swimwear fabrics, for swimwear that fits and shapes like new for longer. Each new style is trialled in the pool for up to 40 hours guaranteeing the correct shaping, fit and freedom of movement for comfort and confidence.
 

Speedo

Must ReadView All

Textiles | On 27th Aug 2016

French textile machinery makers to show at ITMA CITME

Seven French textile machinery manufacturers will showcase their...

courtesy: JLL

Apparel/Garments | On 27th Aug 2016

Indian cities clocking fastest retail growth: Report

Indian cities such as Bangalore, Hyderabad, Delhi and Pune are...

courtesy: Delta Galil

Fashion | On 27th Aug 2016

VF Corp completes sale of 3 brands to Delta Galil

VF Corporation, a global leader in the design, manufacture, marketing ...

Interviews View All

Manfred Mentges
Sedo Treepoint GmbH

We see a higher demand in colour management systems, as customers see big...

Rajiv Sirohi
Shara

‘Portugal is taking away a major share of the mill made sector.’

Riddhika Shah
SS Homme

'Worsted wool is the ideal fabric for menswear'

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
August 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search