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Myntra unveils Rajesh Pratap Singh’s Mario de Miranda line

May 31, 2014 (India)

India’s leading fashion and lifestyle portal, Myntra.com announced the launch of Rajesh Pratap Singh’s Mario Miranda and Music T Shirt Collection, available online exclusively on the portal.
 
Rajesh Pratap Singh’s Mario de Miranda T shirt collection is created to celebrate the work, the humor and the life of India’s best known cartoon artist – Mario de Miranda.
 
Speaking on the launch Rajesh Pratap Singh said, “I am extremely excited to tie up with Myntra.com on this project and I believe that this is the most appropriate channel for this collection. Online helps with accessibility and also provides an experience which is private and comfortable. When you know a brand, you know what it stands for and online shopping gives you the best experience possible. For me Myntra.com is the ideal choice for this association.”
 
Rajesh Pratap Singh’s The Mario Miranda and Music T shirt collection for men is available in 28 styles currently. The collection is designed to retain the completeness of Mario’s creations with differentiation in colors and embroidery, which gives it a 3D effect while preserving the originality of the designs.
 
Mario de Miranda is one of India’s most versatile illustrators, aced as a cartoonist with an unmistakable humor and a very distinct style.  Recognized and celebrated the world over, his work captured India’s transition, both cultural as well as political, between the 1960’s to the turn of the century.
 

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