Home / Knowledge / News / Apparel/Garments / Brooks taps Zac Posen as Creative Director Women's line
Brooks taps Zac Posen as Creative Director Women's line
28
Jun '14
Brooks Brothers, America's longest established apparel brand, announced that Zac Posen has been named Creative Director for its signature Women's collection and accessories. In this new role, Mr. Posen will direct the current Brooks Brothers design and merchant teams and will be responsible not only for the women's collection but will also affect a variety of areas including brand development and presentation  for the women's label.
 
"We are thrilled to have Zac join us as Creative Director of our Women's Collection," said Claudio Del Vecchio, Chairman and CEO of Brooks Brothers. "He is one of the most talented and influential American designers working today."
 
"As soon as we met, it was clear to us that he had a true understanding of our brand and its storied 196 year heritage as well as the creativity to modernize our offerings within the category," he added.
 
Of his new role at Brooks Brothers Mr. Posen said, "I am truly honored and excited to be embarking on this incredible opportunity to take the Brooks Brothers Women's brand into the future while respecting its deep, rich American heritage as an institutional company."
 
Brooks Brothers began selling women's apparel as early as 1874 when an advertisement for the company promoted capes and accessories available in a special department within the store - then located at Broadway and Bond Street.  Womenswear at Brooks Brothers gained significant attention in 1949 when a pink oxford shirt was featured in Vogue magazine – which also had a hand in its design. After that Brooks Brothers began selling a small selection of women's items however it was not until 1976 that Brooks Brothers would open a complete women's department selling seasonal collections. Today, the women's category represents approximately 20% of total sales.
 
Brooks Brothers consists of three labels, the signature line, the recently introduced Red Fleece label, and Black Fleece, which launched in fall 2007 for men and women and continues to be designed by Thom Browne.
 
Zac Posen's first women's collection for Brooks Brothers will debut in spring 2016 and will be available worldwide.
 
About Brooks Brothers
Established in 1818, Brooks Brothers was the first to offer ready-to-wear clothing and has continued throughout history with iconic product introductions including: seersucker, madras, original button-down collar and the non-iron shirt.  Nearly two centuries later, Brooks Brothers is proud to uphold the same traditions and values and to be the destination for ladies and gentlemen from every generation.  Since its founding 196 years ago in New York, Brooks Brothers has become a legendary retailer with over 300 stores worldwide while maintaining a steadfast commitment to exceptional service, quality, style and value.
 

Brooks Brothers


Must ReadView All

Maintain NAFTA trucking provisions: AAFA, US trade bodies

Apparel/Garments | On 22nd Nov 2017

Maintain NAFTA trucking provisions: AAFA, US trade bodies

The American Apparel & Footwear Association (AAFA) recently joined...

Vietnam’s textile & garment exports cross $24bn till Oct

Textiles | On 22nd Nov 2017

Vietnam’s textile & garment exports cross $24bn till Oct

Vietnam earned $24.372 billion from textile and garment exports in...

Karl Mayer unveils TMJ 4/1-T terry warp knitting machine

Textiles | On 22nd Nov 2017

Karl Mayer unveils TMJ 4/1-T terry warp knitting machine

Karl Mayer, a technology and market leader in textile machinery from...

Interviews View All

Headhonchos
Indian textile value chain

'One nation, one tax' is a great concept

Vidhyaa Shankar. S
A Ganapathi Chettiar

'The usage of knits is getting into the boundaries of woven fabrics'

Yash Maniyar
Rekha Maniyar

Indian fashion market is growing at a staggering rate

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

November 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
68.5%
No
12.4%
Skip
19.1%

Total Votes: 89

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.8%
No
30.3%
Skip
7.9%

Total Votes: 89

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
86.5%
No
10.1%
Skip
3.4%

Total Votes: 89

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
80.9%
No
9.0%
Skip
10.1%

Total Votes: 89


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search