Home / Knowledge / News / Apparel/Garments / Fashion retailer Mango to extend online presence on Myntra
Fashion retailer Mango to extend online presence on Myntra
21
Jul '14
One of the world's leading international fashion retailers MANGO, will extend its online presence on Myntra.com from August 2014. Through this association, Myntra.com has taken one step further in making international fashion accessible to shoppers in the country with the widest assortment of style from MANGO’s international collection.
 
Starting August 2014, Myntra.com will offer over 800 styles for women starting from as low as INR 700 for basics going up to INR 16,000 for limited edition collections. The women's range would include everyday wear as well as office staples such as shirts, suits and tops along with a huge variety of dresses as part of their evening wear collection. Additionally, ‘H.E. by MANGO', the range for men and MANGO Kids, will be available on the portal later this year. With this alliance, MANGO will leverage Myntra.com’s vast shopper base and reach across India to strengthen its presence in one of the fastest growing retail markets in the world.
 
Mango has been at the forefront of the fashion retail revolution and the brand has almost become synonymous with the term, ‘fast fashion’. Dressing up the modern, urban women for her daily needs has been MANGO’s winning formula.
 
Jaime Mur, MANGO Country Manager for India, South Korea, Japan and Sri Lanka: “It is a pleasure for MANGO to extend its footprint in India through MYNTRA.COM. We believe this long term partnership will bring both MANGO and MYNTRA to a new level in the always exciting India fashion market. Our strong ties will be beneficial not only for fashion conscious woman in India but also for men and kids soon since we are planning to bring our other lines H.E. by Mango and MANGO KIDS during 2014.”
 
Commenting on this partnership, Ashutosh Lawania, co-founder, Myntra said, “As India's leading e-commerce platform, it made perfect sense to add MANGO to our existing international brand portfolio which represents style, quality and high fashion. We are thrilled to partner with this global high street fashion brand which already has a loyal fan following in India."
 
He further added, "With this association, fashion conscious consumers will soon be able to access the widest collection of the latest Autumn/Winter’14 styles from MANGO right at their doorstep.”
 
Earlier this year, Myntra.com partnered with famous international brands like Desigual, 883 Police, Scotch & Soda, Supra, Jansport etc to offer exclusive collections to Myntra shoppers across the country. Today, Myntra also offers collections from world renowned designers like Anita Dongre, Rakesh Pratap Singh, Manish Arora and exclusive designer wear from Stylista.
 
MANGO is Spain’s second largest exporter of women’s fashion. Its concept is based on an alliance between a quality product, in accordance with the latest fashion trends, and an affordable price. The brand image is reinforced by its company-owned stores, which represent a calling card for the brand and create a dynamic image in accordance with the personality of its customers.
 
MANGO currently has a total of 2,700 stores in 107 countries worldwide.
 

Myntra.com


Must ReadView All

Courtesy: Kai Pilger from Pexels

Apparel/Garments | On 26th Apr 2018

FOBAP in the Philippines trying for garments sector revival

The Foreign Buyers Association of the Philippines (FOBAP), a body...

German investors keen to invest in Pakistan: top official

Textiles | On 26th Apr 2018

German investors keen to invest in Pakistan: top official

A German traders delegation will soon visit Pakistan to explore...

Courtesy: Uster

Textiles | On 26th Apr 2018

Uster Technologies acquires Elbit Vision Systems

Uster Technologies has announced the successful closure of the...

Interviews View All

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

DK Sharma
Velocity Apparelz

We constantly communicate with employees at all levels

Darshan Mehta
Infinium Polychem

We are spending double digit figures on R&D

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Akshat Chaudhary

Aizome, Asia's first Fairtrade denim brand, is all set to launch next...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


April 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.9%
No
12.6%
Skip
17.5%

Total Votes: 103

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.1%
No
29.1%
Skip
7.8%

Total Votes: 103

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.4%
No
8.7%
Skip
3.9%

Total Votes: 103

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
7.8%
Skip
9.7%

Total Votes: 103


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search