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OCM India taps Italian designer for winter fabric line

July 26, 2014 (India)

India’s leading fabric manufacturer OCM India Limited has tied up with noted Italian designer M. Cristina Fedriani for designing its premium Winter fabric collection.
 
OCM India Limited, the second largest worsted suiting fabric manufacturer of India is known amongst its customers at home and abroad for its versatile range of fabrics for Men’s Suiting, Jacketing, Trousering, and Shirting and its newly introduced Women’s Wear.
 
OCM offers nearly 1100 designs every season, with a host of international and Indian designers. Cristina Fedriani is the latest addition in OCM’s list of reputed designers. 
 
Speaking on the association with the Italian designer, Mr. Nitin Jain, Managing Director, OCM India Limited said, “It is important to recognise that the progressive Indian customer has been moving towards a more fashion conscious state over the past few years and it is imperative that we cater to the new tastes and needs of the Indian audience.
 
"The association with internationally acclaimed Cristina Fedriani will help our brand offer a new set of fashionable collection for the Indian customers. Her international experience, equipped with her deep knowledge of the global trends, will enable us to adapt the leading international trends to the needs of the Indian culture and the Indian market. We are thrilled with this association and hope this will expand the bandwidth of our variety, designs and collections.” 
 
“It’s a wonderful opportunity for me to design the OCM collection for a versatile range of fabrics for both men and women. Considering the Indian culture, tradition and global fashion trends followed by Indians, we will bring in exquisite collections designed to serve the Indian market,” says Cristina Fedriani.
 
About OCM India Limited:
OCM INDIA LIMITED began its journey in the field of textiles 90 years ago and forayed into worsted fabrics in 1972. Today OCM is jointly owned by WL Ross & Co. LLC, a global conglomerate with expertise in equity fund management and HDFC Ltd., a global banking corporation. 
 
Today, the company stands for its reputable all wool and wool-blended worsted fabrics. It is the first composite worsted unit in India awarded with the prestigious ISO 9001 certification. The company has its corporate office in Delhi, India, while its manufacturing facility is in Amritsar, Punjab (India). 
 

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