Home / Knowledge / News / Apparel/Garments / Now, Shoefitr a part of Amazon
Now, Shoefitr a part of Amazon
22
Apr '15
Screen shot of Shoefitr website
Screen shot of Shoefitr website
E-commerce major Amazon has acquired Shoefitr, a startup based in Pittsburgh that offers 3D technology to help online shoe buyers ensure an accurate fit, according to media reports in the US.

Shoefitr uses 3D technology to scan the inside of shoes. It then shows shoppers how a particular shoe will fit, and recommends the best size. The idea is to reduce the significant number of returns and misfits in the online shoe buying industry.

The acquisition would mark the latest push into shoes for Amazon, which acquired Zappos in 2009.

The purchase price hasn’t been reported by either company. Shoefitr, which has raised $1.3 million in funding, has worked with retailers including Nordstrom and REI. Amazon hasn’t commented on the reports.

Shoefitr is likely to relocate to Amazon’s Seattle headquarters, the reports said.

It is not known how Amazon plans to utilise its new acquisition. There is speculation whether Amazon will implement the Shoefitr tech itself directly on its own site or integrate it into Zappos subsidiary, or both? It is also unclear is whether Shoefitr will continue to work with its existing customers such as Nordstrom, Cole Haan, REI and others. (SH)

Fibre2fashion News Desk - India

Must ReadView All

Textiles | On 20th Jan 2017

TEA expects budget to upscale textile skill industry

The Tiruppur Exporters’ Association (TEA) has requested the Central...

Textiles | On 20th Jan 2017

Bangladesh could earn $60 billion in exports by 2021

Bangladesh is expected to earn over $60 billion in exports by the...

Courtesy: PIB

Textiles | On 20th Jan 2017

Govt to help Tangaliya weavers purchase looms: Irani

Government of India will facilitate Tangaliya weavers in purchase of...

Interviews View All

Amardeep Singh
Orient Craft

'In export markets, the trend in terms of embroidery, is towards matte...

Anshul Sood
Oceedee

‘Indian footwear market is nascent and largely a trend follower’

Karan Toshniwal
Orange O Tec

Contemporary industry is paying more and more attention to the...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search