Home / Knowledge / News / Apparel/Garments / Nike ties up with University of Michigan
Nike ties up with University of Michigan
07
Jul '15
Nike has reached an agreement in principle with the University of Michigan to become the Wolverines’ official athletic footwear, apparel and equipment provider to 2027, with an option to extend the deal to 2031.

In a statement, Nike said the partnership will commence on August 1, 2016. Nike will supply all 31 of the university’s athletics programmes with uniforms, footwear, apparel and equipment. The university and Nike also will collaborate throughout the agreement on innovation initiatives in sports technology, design and best practices.

"After careful consideration, the right partner for the University of Michigan was Nike," said the university’s interim athletic director Jim Hackett. "This decision, this partnership is about more than Michigan athletics; at the core, it is about our university community and it is about two great names reuniting for an opportunity that speaks to more than uniforms and apparel. Nike is a recognized leader in its field when it comes to product innovation and we look forward to future collaboration.”

Michigan aspires to unlock new possibilities for the entire university community with the partnership including student internships at Nike headquarters and community events.

The agreement includes use of the Jordan Brand “Jumpman” apparel and footwear for men’s and women’s basketball, the statement said.

Fans will be able to purchase officially licensed Michigan gear produced by Nike once the partnership commences in August 2016.

“The University of Michigan ranks high among the world's great institutions of higher learning and enjoys a rich, tradition-laden history in college sports. Nike is especially proud to partner with the Wolverines and have the opportunity once again to work with Michigan student-athletes, coaches and staff. We eagerly look forward to bringing out the best in each other,” says Joaquin Hidalgo, vice president and general manager, Nike North America. (SH)

Fibre2Fashion News Desk – India

Must ReadView All

Courtesy: Li & Fung

Textiles | On 24th Mar 2017

Li & Fung forms new supply chain partnership with PVH Corp

Li & Fung Limited, the world's leader in consumer goods design,...

Courtesy: Alizilla

Apparel/Garments | On 24th Mar 2017

Alibaba's eWTP finds first overseas base in Malaysia

In a step towards using the internet to bring small businesses around ...

Textiles | On 24th Mar 2017

BJMC to produce cotton-jute blended denim fabrics

To meet demand from the market, Bangladesh Jute Mills Corporation...

Interviews View All

Sunil Rathore
Lacoste India

‘New vendor is welcome if he offers cost, quality and timely delivery’

Sanjay Desai & Ashish Mulani
True Colors

Digital textile printing will be the technology of the future

Stefan Warnaar
Peak to Plateau

People are willing to pay for quality and performance

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search