Home / Knowledge / News / Apparel/Garments / AE introduces MARTIN + OSA brand thru e-commerce site
AE introduces MARTIN + OSA brand thru e-commerce site
04
Apr '08
American Eagle Outfitters Inc announced the launch of the e-commerce Web site for MARTIN + OSA, its brand targeting 28- to 40-year-old women and men.

MARTIN + OSA was created to fill an unmet need in the marketplace, offering a Refined Casual way of dressing that focuses on style, fit and fabric. Key categories include sweaters, denim and jackets. The designs incorporate the highest quality fabrics and materials, including cashmere, Merino wool and premium cottons.

In addition to free shipping and returns, MartinandOsa.com features easy-to-use navigation and unique shopping tools that enable customers to assemble outfits themselves or shop for outfits selected by M+OTM professional stylists.

“We're excited to introduce Martin + Osa as a global brand through our e-commerce Web site,” said Laura Dubin-Wander, president, MARTIN + OSA. “Free shipping and returns, along with the unique shopping tools, give customers a world-class online shopping experience that's both frictionless and fun.”

Shop by Outfit: Full-motion video of models wearing outfits created by M+O stylists, enabling customers to see the product on real people who are walking, turning and standing, showing a life-like view of the product's attributes. Customers can click directly on the image to select individual items or the entire outfit to buy.

Layer Your Own LookTM: This tool enables customers to assemble outfits on a three-dimensional form. Looks can be saved for a future visit or added to the shopping bag for checkout.

Must ReadView All

Courtesy: BGMEA

Apparel/Garments | On 27th Feb 2017

'Brands & buyers should help Bangladeshi factory owners'

Brands and buyers should come forward to help factory owners in...

Apparel/Garments | On 27th Feb 2017

Myanmar sets up new committee to revise minimum wage

The Government of Myanmar has set up a new committee, replacing an...

Courtesy: PT Indonesia Taroko Textile

Textiles | On 27th Feb 2017

Taiwan's Lealea to buy Tarako textile plant in Indonesia

Taiwan based textile manufacturer Lealea Enterprise Company, one of...

Interviews View All

Rahul Bhadani
Looksgud

Navigating through catalogues is a bit hasslesome

Akash Khetan
Narayan Tex Fab

I find it hard to find professionals in Surat

Priyanka
Studio Priyanka Rajiv

‘To reinvent the age-old tradition of embroidery to suit demographics and...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search