Home / Knowledge / News / Apparel/Garments / Shenzhen City sets out to tap potential underwear market
Shenzhen City sets out to tap potential underwear market
18
Apr '08
Shenzhen City recently hosted the Third International Brand Underwear Fair from April 11 to 13, which saw participation by popular foreign brands like DIM from French underwear industry.

Yang Shibing, leader of China Knitting Industrial Association urged manufacturers to make the best out of local underwear industrial base, international brands underwear fair and such other opportunities to develop their regional brand.

It has been observed that due to rising cost of land and labor cost, some of the crucial orders of Shenzhen underwear industry were lost to Shanghai City and Shantou City of Guangdong Province.

Shenzhen City will now focus on brand innovation to tap the top-grade underwear market. Already, market for this particular industry in the city is developing at a pace of 20 percent annually.

In a bid to revolutionize the underwear sector and develop a niche in the domestic and international market, more than 60 enterprises of Shenzhen City will unite to set up an Underwear Industrial Association before the end of this year.

Fibre2fashion News Desk - China

Must ReadView All

Textiles | On 25th Mar 2017

GST to positively impact retail value chain: CBRE

The implementation of the Goods and Services Tax (GST) bill in India...

Textiles | On 25th Mar 2017

New Pashmina Dehairing Plant to come up in Leh

A new Pashmina Dehairing Plant will be installed at Leh to increase...

Apparel/Garments | On 25th Mar 2017

Net sales at Christopher & Banks fall 10% in Q4

Net sales totalled $85.0 million for the fourth quarter ended January ...

Interviews View All

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Sanjay Desai & Ashish Mulani
True Colors

Digital textile printing will be the technology of the future

Sonia Agarwal
Whitenife

‘The terms eco-friendly and organic are common but everyone perceives them ...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search