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Bosideng sets up shop in UK via franchise outlets
24 Sep '08
1 min read
With the cooperation of a top retail enterprise in the UK, Greenwoods, Bosideng Group, one of the biggest clothes manufacturers in China, opened two franchise shops for men's clothes in England, yesterday.
This is the first time that a Chinese men clothes brand has set up franchise outlet in Europe.
Reportedly, each shop covering 200 square meters is already attracting interest of the locals.
Insiders reveal that Bosideng Group is expected to open 4 franchise shops in England this year, and touch the mark of 100 shops in England within next 4 years.
This is the first time that a Chinese men clothes brand has set up franchise outlet in Europe.
Reportedly, each shop covering 200 square meters is already attracting interest of the locals.
Insiders reveal that Bosideng Group is expected to open 4 franchise shops in England this year, and touch the mark of 100 shops in England within next 4 years.
Fibre2fashion News Desk - China
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