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White House Black Market auctions couture gowns for charity

12 Jan '09
2 min read

In celebration of the Presidential Inauguration on Jan. 20 and inspired by the style and grace of future First Lady Michelle Obama, White House Black Market has created The White House Inaugural Collection, four one-of-a-kind, handcrafted gowns available through a special charity auction in partnership with The Clothes Off Our Back Foundation. From Jan. 5 to Jan. 15, with the starting bid at $400, shoppers can vie for the couture gowns at ClothesOffOurBack.org, benefiting Clothes Off Our Back's charities including Feeding America (formerly named America's Second Harvest), The Art of Elysium, Hope North and H.E.L.P. Malawi.

On Jan. 9, just in time for the presidential inauguration, the White House Black Market boutique in Union Station in Washington, D.C. will be completely transformed into D.C.'s inaugural dress headquarters with a special window display unveiling the four couture gowns. In addition to Union Station, four other D.C. area boutiques -- Georgetown Park, Congressional Plaza, Tyson's Corner and Fairfax Corner -- will offer an expanded collection of dresses and accessories.

White House Black Market received substantial attention on June 18, 2008, when Mrs. Obama wore the now famous Tank Leaf Print Dress to great acclaim on ABC's The View. Her $148 off-the-rack dress ignited a fashion frenzy with women all over the country rushing into White House Black Market boutiques in hopes of finding the Tank Leaf Print Dress. Since her appearance on The View, Mrs. Obama has become a true fashion icon known for mixing designer pieces with off-the-rack styles, and she proves that great style is affordable and accessible.

The ultimate destination for the little black dress, polished work essentials and everything in between, White House Black Market offers chic, sophisticated apparel and accessories in a signature palette of white and black. White House Black Market owns and operates 345 stores nationwide.

The Clothes Off Our Back Foundation is a 501c3 organization that hosts charity auctions showcasing today's hottest celebrity attire. Items are put up for bid to the public with proceeds going to benefit children's charities.

White House Black Market

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