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Orchard Brands selects RR Donnelley to provide logistic services
05
Mar '09
R.R. Donnelley & Sons Company announced that it has been awarded a multi-year $175 million agreement by Orchard Brands, a leading multi-channel marketer of apparel and home products focused on serving the needs of the rapidly growing segment of women and men above the age of 55.

Under the terms of the agreement, RR Donnelley will provide 100% of Orchard Brands' catalog printing and postal logistics services for catalog mailings.

"RR Donnelley's leadership in co-mailing, innovative Variable Trim Binding technology, and postage optimization software tools will continue to deliver enhanced value to our catalog marketing programs," said Maura Lyons, Orchard Brands' Vice President of Print Production. "Our brands are known for world-class customer service and state of the art fulfillment practices. We believe that RR Donnelley mirrors these values."

Orchard Brands catalogs include Appleseed's, Bedford Fair Lifestyles, Blair, Brownstone Studio, Coward, Draper's & Damon's, Gold Violin, Haband, Intimate Appeal, Lew Magram, Monterey Bay, Norm Thompson, Old Pueblo Traders, Sahalie, Solutions, The Tog Shop, Willow Ridge and WinterSilks.

"We are very proud to have been chosen to renew and expand our relationship with Orchard Brands," stated John Paloian, RR Donnelley's Chief Operating Officer. "The integrated production and logistics platform that we have built is ideal for delivering catalogs and other merchandising materials with exceptional quality and precise timing. We continue to develop solutions tailored to the unique needs of catalogers and multi-channel merchants. "

A portfolio company of Golden Gate Capital, Orchard Brands is a leading, multi-channel marketer of apparel and home products focused on serving the needs of the rapidly growing market segment of women and men above the age of fifty-five. With more than $1 billion of revenues, Orchard Brands provides quality products to consumers through the direct channels of catalog, Internet and retail, with a relentless focus on delivering superior service.

RR Donnelley is the world's premier full-service provider of print and related services, including business process outsourcing. Founded more than 144 years ago, the company provides products and solutions in commercial printing, direct mail, financial printing, print fulfillment, labels, forms, logistics, call centers, transactional print-and-mail, print management, online services, digital photography, color services, and content and database management to customers in the publishing, healthcare, advertising, retail, technology, financial services and many other industries.

R.R. Donnelley & Sons Company

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