Home / Knowledge / News / Apparel/Garments / Surefire retail strategies to live through recession
Surefire retail strategies to live through recession
Mar '09
With the deepening pangs of recession, apparel retailers and brands are facing a slippery slope. The consumer base is also getting increasingly diverse, demanding the business to be technologically savvy. Applying the strategies of individuality and innovation, retailers still have significant opportunities in 2009.

Retailers will have to invest in understanding their consumers, and provide them with consistent service, if they wish to remain successful. Social media applications can be utilized to employ creative tactics and enhance customer understanding.

With the western European, and US markets saturated, retailers can seek opportunities in Asia, South America, and Eastern Europe. Application of new technologies like RFID, smart carts, and contactless payment solutions etc will attract the consumers and give them control over the shopping process.

Retailers can add more products into their 'private label basket'. This empowers the retailers to have flexibility and ability to have shorter response times to changes in fashion trends. They also require an imaginative approach to develop an intuitive relationship with the customers.

Click here to read more retailing strategies.

Fibre2fashion News Desk - India

Must ReadView All

Courtesy: BGMEA

Apparel/Garments | On 27th Feb 2017

'Brands & buyers should help Bangladeshi factory owners'

Brands and buyers should come forward to help factory owners in...

Apparel/Garments | On 27th Feb 2017

Myanmar sets up new committee to revise minimum wage

The Government of Myanmar has set up a new committee, replacing an...

Courtesy: PT Indonesia Taroko Textile

Textiles | On 27th Feb 2017

Taiwan's Lealea to buy Tarako textile plant in Indonesia

Taiwan based textile manufacturer Lealea Enterprise Company, one of...

Interviews View All

Karan Toshniwal
Orange O Tec

Contemporary industry is paying more and more attention to the...

Veronique Lee

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Siddharth Biyani
Mangalam Industries Pvt Ltd

‘The manufacturing sector is improving day-by-day, becoming better in...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Eric Scholler

The Indian market has huge potential in technical textiles, and by far,...

Marcel Alberts

Coating at a fibre level is a practice not usually seen in the...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Subscribe today and get the latest News update in your mail box.
Advanced Search