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bebe stores announces new Chief Merchandising Officer
26
Jun '09
bebe stores inc announced the appointment of Kathy Lee to Chief Merchandising Officer. Kathy has an extensive retail background with over 28 years of experience in both specialty retail and department stores, most recently as the SVP of Merchandising with Forever 21.

“Kathy is a former GMM of bebe who worked with me extensively while building an acute awareness of what the bebe woman wanted. We are very excited to have her back in the bebe family managing Merchandising, Design and Planning and Allocation. Kathy's intimate knowledge of our core client combined with her strong fashion sense makes her the right choice for this position,” said Manny Mashouf, bebe's Chairman and CEO.

bebe stores, inc. designs, develops and produces a distinctive line of contemporary women's apparel and accessories, which it markets under the bebe, BEBE SPORT, bbsp and 2b bebe brand names.

bebe stores inc

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