Home / Knowledge / News / Apparel/Garments / Medelita announces record Q2 performance
Medelita announces record Q2 performance
13
Jul '09
Medelita, maker of breakthrough medical apparel for female clinicians, announced that its second quarter fiscal year 2009 revenues have increased 119 percent, over last quarter. Medelita has been in business just over one year and sells its innovative lab coats and medical scrubs direct to consumers online, through authorized resellers and wholesale. In addition, the company sells its lab coats and scrubs at national and regional medical conferences.

“The economy has not slowed the growth of Medelita, with our second quarter seeing a 119 percent increase in revenue from our online and medical conference sales,” said Joe Francisco, chief operating officer, Medelita. “We are experiencing a tremendous conversion rate through our ecommerce channel and what's even more impressive is the rate of returning visitor conversion, which is up almost 73 percent.”

Returning visitor conversion rate is up 72.50 percent, from 7.82 percent to 13.49 percent. This significant increase reflects the strength of Medelita products in a marketplace that offers limited choices for quality lab coats and scrubs.

Satisfied customers are returning to purchase new styles and additional colors, steadily replacing their existing medical wardrobe with Medelita products. The company attributes the garments' high value and performance to building a solid return clientele base and is receiving unsolicited testimonials about its products superiority, fast turnaround and courteous customer service.

Medelita's innovative approach to medical apparel was born out of necessity when founder, Lara Manchik, emergency room PA turned entrepreneur, failed to find alternatives to the frumpy, unisex medical apparel made for the male figure and representative of a time when men dominated the field.

Made from 100 percent high-denier cotton, Medelita lab coats are designed specifically for women with a focus on fit and function. The fluid resistant lab coats are treated with Advanced Dual Action Teflon fabric protector, which allows fabric to repel and release stains. Tailored for a feminine shape, the coats feature traditional side slits, French finish inside seams and hidden inside pockets that are great for carrying handheld devices and mobile phones.

Medelita

Must ReadView All

Textiles | On 20th Feb 2017

UK textile & apparel exports up 7.05% in 2016: UKFT

The exports of apparel and textiles from the UK have increased by...

Textiles | On 20th Feb 2017

Govt should improve ease of doing business: ASSOCHAM

The government needs to continuously invest in improving the ease of...

Fashion | On 20th Feb 2017

South Korea’s fashion industry to grow 3.3% in 2017

The South Korean fashion industry is expected to grow by 3.3 per cent ...

Interviews View All

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Mohammad Mamun Ar Rashid
UL VS Bangladesh Ltd

Productivity, creativity and innovation play a vital role in the growth of ...

Binoy Ravjani
Hero's Fashion

‘One of the recent trends in hand block printing is the indigo process,...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search