Home / Knowledge / News / Apparel/Garments / Debut of new Isok & Ferguson golf shirt at West Palm Beach Golf Expo
Debut of new Isok & Ferguson golf shirt at West Palm Beach Golf Expo
06
Aug '09
Outlast Technologies, the leader in phase-change technology, announces new Outlast licensee Isok & Ferguson will debut a new performance golf shirt with the added temperature regulating benefits of Outlast technology at the upcoming West Palm Beach Golf Expo.

Isok & Ferguson is a developer, supplier and distributor of high quality clothing and related accessories. Outlast has partnered with Isok & Ferguson to offer a golf shirt for men that balances temperature on and off the golf course.

“Outlast technology is well suited for golf wear as it works to balance body temperature and reduce perspiration both on and off the course and in a variety of weather conditions. Thus making it a multi-functional everyday garment,” said Greg Roda, President and CEO of Outlast Technologies. “We are looking forward to a long-term partnership with Isok & Ferguson and the opportunity to expand Outlast® technology in this market segment.”

HOW OUTLAST TECHNOLOGY WORKS
The human body naturally sweats to cool the skin, reducing the ability of standard golf clothing, to keep the body dry and comfortable. Outlast technology, conversely, will keep individuals comfortable both on and off the golf course by absorbing body heat when too much is created, thereby diminishing the amount of moisture. This continuous cycle allows the wearer to be not be too hot or too cold, but just right.

OUTLAST DIFFERENCE – Wicking v. Temperature regulation

It's the difference between being proactive to a problem or reactive.

Outlast technology is proactive because it constantly adapts to changing skin temperature to absorb the excess heat and reduce perspiration before it begins. This constant adaptation to skin temperature allows the wearer of a golf shirt with Outlast technology to be more comfortable for a longer period of time. Standard wicking technologies only begin to provide a benefit when it begins to react after the wearer has become uncomfortable with sweat. This reaction pulls away moisture for evaporation, while Outlast technology proactively delays the onset of sweat before the wearer becomes uncomfortable.

“We are excited to expand our market into casual wear and high performance apparel. By adding the temperature-regulating benefits of Outlast technology to our offering, we will be able to offer the same high quality products that we always have to a new segment of customers,” says Moses Isokariari, President of Isok & Ferguson.

The new Isok & Ferguson golf shirt will debut at the West Palm Beach Golf Expo, booth #228, where buyers will be able to see and feel samples of the shirts as well as place orders. The West Palm Beach Golf Expo will be held August 18 – 20, 2009 at the South Florida Fair. The expo will be open from 9 am – 5 pm on Tuesday, August 18 and Wednesday, August 19. On Thursday, August 20, the expo will be open from 9 am – 4 pm.

Isok & Ferguson Companies,Inc. (IF) opened its doors in the spring of 2006 and is rapidly evolving into the clothing company of choice for men and women with distinguished taste. Originally founded as a sole proprietorship in 2006, (IF) has evolved into a developer, supplier and distributor of high quality clothing and related accessories. IF's objective is to be at the forefront of its customer's wardrobe and to become a name in fine clothing that people trust

Must ReadView All

Apparel/Garments | On 23rd Mar 2017

UK's National Living Wage to be £7.50 from April 2017

The National Living Wage in the UK for workers aged 25 and above is...

Textiles | On 23rd Mar 2017

Trutzschler launches Toyota-Truetzschler comber machine

Trutzschler, one of the world's leading textile machinery...

Jeff Bezos (L) and Amancio Ortega. Courtesy: Forbes

Apparel/Garments | On 23rd Mar 2017

Amazon founder Jeff Bezos is world's 3rd richest man

The biggest gainer and the third richest man on the Forbes' 31st...

Interviews View All

Marazban F Velati
Sutlej Textiles & Industries limited

No training can be effective till the candidate believes in it.

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

C. Dhandayuthapani
Mag Solvics Pvt. Ltd

ITME 2016 exploited our full strength like never before

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search