Home / Knowledge / News / Apparel/Garments / Motherhood S/S collection creates fresh nouveau prep look
Motherhood S/S collection creates fresh nouveau prep look
01
Dec '09
Motherhood Maternity revealed the first pieces of the Spring/Summer 2010 collection, presenting an assortment of trendy, affordable maternity fashions. The line sees a return to easy femininity that simplifies and softens the dramatic themes of Fall 2009.

Cool colors are important as the weather heats up. Blue emerges as the key color range of the season: from cobalt to midnight, and all shades of denim in between. Jeans are Spring and Summer essentials, ranging in style from frayed hem short shorts to the long and lean dark wash boot cut.

Another all-American trend, stripes are prevalent this season and give strong direction going forward. In navy and white, the nautical standard breaks from tradition by printing placed flowers on top. This updated classic creates a fresh nouveau prep look.

Plaids and checks are the new gingham, making a comeback in tops. A plaid tunic worn with leggings creates a comfortable, stylish look that flatters the pregnant silhouette. Also in patterns, bright floral prints juxtapose border treatments adding contrast and fun. This trend presented in a poplin shift dress takes it back to basics with a 1950's feel. Together with a button-front cardigan and waist defining belt, it presents a First Lady-inspired, White House-ready wardrobe.

"This season is all about the details," said Rebecca Matthias, President and Chief Creative Officer of Motherhood Maternity. "Lace trim, smocking, and rhinestones are the small touches that go a long way, all at a price everyone will love!"

Dressing over two million new moms-to-be each year, Motherhood Maternity offers an extensive breadth of quality hot fashions at low prices especially created for the young and fun expectant mom. Motherhood Maternity can be found nationwide, in Canada, Puerto Rico, Guam and in all Destination Maternity stores.

Motherhood Maternity


Must ReadView All

Textiles | On 21st Jul 2017

No shortage of cotton & yarn in country: Minister

There is no shortage of cotton and yarn in the country, and the...

Pic courtesy: Sutlej Textiles & Industries Ltd

Textiles | On 21st Jul 2017

Sutlej Textiles’ Q1 FY18 EBITDA expands to Rs 76.28 cr

Sutlej Textiles and Industries Ltd (STIL), one of India’s largest...

Textiles | On 21st Jul 2017

CAI revises 2016-17 cotton crop to 337.25 lakh bales

Cotton Association of India (CAI) has upwardly revised cotton crop...

Interviews View All

Varinder Singh Jawanda
Trendy Bharat

Sizing and fitting issues are inherent problems for companies expanding...

Marazban F Velati
Sutlej Textiles & Industries limited

No training can be effective till the candidate believes in it.

Milind Khandwe
Hindoostan Innovation Centre

‘Modern technical textile is an indispensable tool for science and...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Thanks for your valuable feedback. Claim your free latest sustainability e-book.


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X