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Kellwood aims for ISIS to double its sales in next 4 years
12
Jan '10
Kellwood Company, a leading designer, manufacturer and marketer of premier fashion brands, announced that it has acquired ISIS, an award-winning outdoor company focused on the large and growing market for women's performance and casual apparel. Terms of the deal, which was completed through Kellwood's American Recreation Products business, were not disclosed.

Since its founding in 1998, ISIS has grown consistently, building a sizeable retailer network and establishing substantial market presence. Blending distinctive feminine fashion with cutting edge technical features, ISIS's design philosophy clearly differentiates the brand among global outdoor companies. Moving forward, the Company plans to continue to aggressively expand its distribution channels and drive revenue through additional specialty dealers and its on-line business.

“In an otherwise challenging retail and fashion marketplace, ISIS continues to perform well, with solid operations, a loyal customer base, and a track record of growth,” said Michael W. Kramer, President and CEO of Kellwood. “We look forward to working with the Company's experienced and capable management team to continue to build the business, with the goal of doubling its sales over the next four years.”

Kellwood is an affiliate of Sun Capital Partners, Inc., a leading private investment firm specializing in leveraged buyouts and investments in market-leading companies. Sun Capital counts among its portfolio companies a number of leading apparel, retail and consumer businesses. The firm places strong emphasis on in-house operational expertise, and partners closely with the management teams of its companies to grow their businesses and improve their operations.

“We are thrilled to complete this transaction with Kellwood and to embark on this new challenge,” said Carolyn Cooke, President and Co-founder of ISIS. "We are very proud of what we've accomplished over the past 12 years, and look forward to continuing to provide our loyal customer base with the excellent, stylish products they have come to expect from the ISIS brand.”

"ISIS is a well-managed retail business with a strong consumer following, high-quality product offerings, and good growth prospects," said Dale Philippi, CEO of American Recreation Products. "We are excited to build on the company's track record of success and to continue to grow the brand.”

ISIS is an award-winning outdoor company focused exclusively on the large and growing market for women's performance and casual apparel. ISIS combines a love for the outdoor lifestyle with an understanding of the female form. The ISIS product line consists of 120 styles for Fall/Winter and 100 styles for Spring/Summer.

Kellwood designs, manufactures, and markets a growing collection of premier fashion brands across a broad range of consumer lifestyles. Our brands include Vince, Baby Phat, Jolt, SAG Harbor, Briggs NY, and MyMichelle as well as licensed brands, XOXO and David Meister. Kellwood also operates Vince retail stores and SAG Harbor outlet stores across the United States.

Kellwood Company


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Courtesy: Business wire

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