Home / Knowledge / News / Apparel/Garments / Grand opening of Destination Style in Franklin Plaza
Grand opening of Destination Style in Franklin Plaza
Jan '10
Metro-Detroit based business celebrates the grand opening of Destination Style Boutique. Located at 29107 Northwestern Highway in the Franklin Plaza Shopping Center in Southfield, Michigan, Destination Style officially opened for business on December 22, 2009.

What started off as a home-based business, Destination Style developed a small, but loyal following of women who were looking for distinctive women's apparel and accessories – but at moderate prices. Buoyed by the feedback from customers at home, as well as trade shows and expos, the idea of making the concept available to the masses was born and soon after, brought to fruition.

"Previously, metro Detroit women had numerous shopping choices for moderately priced women's apparel & accessories aside from department stores, including Gantos and Winkelman's," says owner Candice Yopp. "Over the years, our options have dwindled down to either going to a department store where you would likely have the same look as your neighbor or outrageously priced boutiques where you may go broke trying to assemble your wardrobe. Destination Style will seek to fill that void by offering women the types of apparel, accessories and service one would expect to find in a boutique, but not at typical boutique prices."

Among the offerings are:

Women's Apparel – Specializing in Missy & Plus Sizes
Accessories – Unique handbags and jewelry, featuring local jewelry designer Barbara Standberry
Footwear – A refreshingly edited presentation of everything from sandals to boots
Hosiery – Including SPANX shapewear

Destination Style Boutique also has an online component where customers can also shop, including free in-store pickup.

Though the store opened shortly before Christmas, the grand opening celebration is scheduled to take place at the Southfield, MI location on January 24, 2010 from 2:00 to 5:00 p.m. with a portion of that day's sales being donated to Karmanos Cancer Institute.Among other activities, attendees can look forward to complimentary makeup applications and giveaways.

Destination Style Boutique

Must ReadView All

Union textiles minister Smriti Irani addressing at the Texprocil Annual Export Awards. Courtesy: PIB

Textiles | On 22nd Oct 2016

Govt to extend special package to home textiles segment

The Central government is likely to extend the recently approved Rs...

Reebok Liquid Speed Grey. Courtesy: Business Wire

Apparel/Garments | On 22nd Oct 2016

Reebok’s Liquid Factory brings sneaker creation to US

Reebok, a pioneer in the sporting goods industry, has brought sneaker ...

Courtesy: GHCL

Textiles | On 22nd Oct 2016

GHCL to invest Rs 67.25 crore in textile division

Chemicals and textiles firm GHCL will invest Rs 67.25 crore in its...

Interviews View All

Neel Sawhney
One Friday

‘The share of kidswear segment in the online sector is still small in...

Anshul Sood

‘Indian footwear market is nascent and largely a trend follower’

Milind Khandwe
Hindoostan Innovation Centre

‘Modern technical textile is an indispensable tool for science and...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Pranav Mishra

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search