Home / Knowledge / News / Apparel/Garments / MerinoPerform in Pearl Izumi cycling apparel range
MerinoPerform in Pearl Izumi cycling apparel range
23
Mar '10
Leading Japanese cycling and sports apparel company Pearl Izumi has introduced MerinoPerform into its 60th anniversary cycling jersey range for sale in the USA and Japan.

The new range includes MerinoPerform Advantage technology, which Pearl Izumi has used to create high performance garments that enable athletes to perform at their best in hot and cold conditions.

Developed by Australian Wool Innovation (AWI) using up to 19.5 micron Merino wool with a 99% comfort factor, the MerinoPerform technology has unique natural temperature regulation and vapour management properties that keep athletes cooler, drier and more comfortable when exercising.

The modern and lightweight fabric has a bi-component fabric structure. Fine Merino wool next to the skin has natural breathability and wicks away moisture during exercise, while providing the rider with wind and UPF 50+ sun protection.

The partnership between AWI and Pearl Izumi is an important milestone for Merino in sportswear. Given Merino's high performance advantages, it aligns well with the meticulously high standards for which Pearl Izumi is famous. Pearl Izumi is a Japanese company with a sales turnover of approximately $200 million across the USA and Japan.

AWI's global manager sports/outdoor Lars Ulvesund said the expanding sports and activewear market is an area of market growth for Australian Merino wool.

'AWI is working with many of the leading global sports brands such as Pearl Izumi. Marketing, networks, education and of course product development are all areas where we can add value and make a difference,' Mr Ulvesund said.

'Australian Merino is highly regarded and appreciated as a premium natural performance fibre by the sports industry. It continues to be increasingly well represented due to its unrivalled natural breathability, insulation and next-to-skin comfort – it is perfect for keeping you cool when conditions are hot, but it will also keep you warm when the conditions are cold.'

AWI's MerinoPerform program is partly an evolution of the Sportwool fabric technology (developed in cooperation with CSIRO) and was launched 12 months ago. It is leading AWI's marketing efforts to get Merino heavily featured in the activewear ranges of the world's sports and outdoor brands.

AWI continues to actively work to promote MerinoPerform and the significant amount of wool seen at the Autumn/Winter 2010/11 fairs in Europe and the United States is proof wool is making steady progress in this growing apparel sector.

Australian Wool Innovation Limited (AWI)


Must ReadView All

Courtesy: American Silk Mills

Textiles | On 18th Oct 2017

Sutlej Textiles adds American Silk Mills to its portfolio

Sutlej Textiles and Industries Ltd (STIL) has announced the...

Arvind Limited executive directors Punit Lalbhai (left) and Kulin Lalbhai explaining the project to Gujarat chief minister Vijay Rupani. Courtesy: Arvind Ltd

Apparel/Garments | On 18th Oct 2017

Arvind to set up mega apparel facility in Gujarat

Arvind Limited, one of India’s largest textile to retail...

Cotton stocks accumulating everywhere outside of China

Textiles | On 18th Oct 2017

Cotton stocks accumulating everywhere outside of China

Global cotton stocks outside of China are expected to rise by nearly...

Interviews View All

Shawn Honeycutt
Bolger & O'Hearn

‘The Indian market is interesting and rather persistent in seeking new...

Stefan Warnaar
Peak to Plateau

People are willing to pay for quality and performance

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

October 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
77.6%
No
13.4%
Skip
9.0%

Total Votes: 67

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.2%
No
28.4%
Skip
10.4%

Total Votes: 67

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
85.1%
No
10.4%
Skip
4.5%

Total Votes: 67

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
74.6%
No
11.9%
Skip
13.4%

Total Votes: 67


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search