Home / Knowledge / News / Apparel/Garments / United Legwear to produce Baby Genius-themed collection
United Legwear to produce Baby Genius-themed collection
13
Apr '10
Pacific Entertainment Corporation has signed United Legwear Company LLC as the exclusive legwear licensee for its award-winning Baby Genius brand in the U.S. and Canada, it was announced by Larry Balaban, CCO. The Joester Loria Group, exclusive licensing agency for Baby Genius, brokered the deal.

The three-year agreement grants United Legwear rights to manufacture and distribute Baby Genius-themed infant and toddler legwear products featuring the fun and playful Baby Genius characters. Product categories include: infant and toddler layettes, blankets and bibs; toddler body suits and tanks; infant and toddler socks, tights, leggings, slipper socks and booties.

The initial line of products is slated for a fall 2010 debut at retail.

“United Legwear is a respected industry leader whose reputation for creativity, quality and integrity is a perfect fit for our endearing Baby Genius characters. We are thrilled with our new association and look forward to extending the Baby Genius brand into this important category of apparel,” said Balaban.

“We look forward to bringing the Baby Genius brand and all of its characters to life through legwear, as well as collaborating on the fun and dynamic potential of this partnership,” said United Legwear President and CEO Isaac Ash.

Pacific Entertainment Corporation


Must ReadView All

Apparel/Garments | On 23rd Sep 2017

AAFA urges negotiators to preserve TPLs in NAFTA

The American Apparel & Footwear Association (AAFA), an alliance of...

Textiles | On 23rd Sep 2017

SIMA urges Centre to re-look duty drawback rates

he Southern India Mills’ Association (SIMA) has appealed to the...

Textiles | On 23rd Sep 2017

PKR 690.65-mn budget for Pakistan Cotton Committee

The Pakistan Central Cotton Committee (PCCC) recently approved a PKR...

Interviews View All

Angelina Francesca Cheang
MY ANJE

'Consumers in the age-group 21 to 38 are driving the activewear trend'

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Anisha Chaudhari
Threads & Shirts

Threads & Shirts is a freshly-tailored concept providing men/women a...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

September 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
74.5%
No
12.8%
Skip
12.8%

Total Votes: 47

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.7%
No
25.5%
Skip
12.8%

Total Votes: 47

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
6.4%
Skip
6.4%

Total Votes: 47

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
70.2%
No
10.6%
Skip
19.1%

Total Votes: 47


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search