JCPenney unveils new financial targets through 2014
22 Apr '10
3 min read
• The Company's cash flow is expected to increase from approximately $200 million in 2010 to $500 million in 2014. • Capital expenditure levels are expected to increase over the period to include new store growth as the commercial real estate market and consumer economy recover. In the early years of the Plan, capital expenditures will be focused on ongoing existing store renovation and the continued rollout of the highly successful Sephora inside JCPenney concept. • Returns on capital and financial leverage metrics are expected to be in alignment with retail industry leaders at the end of the five-year period.
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