Home / Knowledge / News / Apparel/Garments / First Icebreaker Outlet Store in North America
First Icebreaker Outlet Store in North America
28
May '10
Icebreaker, the New Zealand company that pioneered the outdoor merino wool apparel category, celebrates the grand opening of its first Icebreaker Outlet store in North America in Woodburn, Oregon on Friday, May 28, 2010. The Kiwis are celebrating by offering free merino socks with every purchase through Memorial Day Weekend, and a New Zealand wine and cheese tasting on Saturday, May 29, from 2-8 PM.

Icebreaker designs natural and technical outdoor, performance sport and active life merino apparel. Grown in the Southern Alps of New Zealand, Icebreaker merino is the best natural performance fabric available for runners, hikers, snow sports and more. Its products include apparel for Active Baselayers, Insulation Layers, Lightweight Travel, Outerwear and Underwear -- all from merino fiber that is silky soft, insulates beautifully, breathes effectively, and doesn't itch or hold odor. The company is dedicated to sustainability and in 2008 launched its Baacode traceability program, which enables consumers to trace their apparel through a unique code stitched into the inside of each garment.

The 1,403-square-foot retail store will have its grand opening at the Woodburn Company Stores, the largest tax-free outlet center in the Western United States, featuring more than 95 upscale outlet stores and attracting more than 4.2 million visitors in 2009. Woodburn Company Stores is conveniently located off Interstate 5 at Woodburn exit 271, just 25 minutes south of downtown Portland and 15 minutes north of Salem. The Icebreaker Outlet is located on the south-east side of the mall, just across from the children's play area and treehouse.

Icebreaker opened a design center in Portland, Oregon in 2007, moved its U.S. sales and marketing operations to the city and opened its first North American Touch_Lab store there in 2007. Icebreaker's Touch_Lab store is located on the corner of 11th and West Burnside, across from Powell's in Portland's Pearl District. The new store is creating six new jobs in Woodburn.

Launched in 1994, Icebreaker was the first company in the world to develop a merino fiber layering system for the outdoors. It was also the first outdoor apparel company in the world to source merino directly from growers, a system it began in 1997. There are now 10 distinct pure merino fabrics in the Icebreaker system, covering underwear, mid layer, and outerwear.

Icebreaker


Must ReadView All

Textiles | On 19th Aug 2017

New fabric interfaces to interact with computers

As computer capabilities evolve, new fabric-based interfaces are...

Textiles | On 19th Aug 2017

Brazilian cotton prices drop in first fortnight of August

Cotton prices dropped in the Brazilian market in the first fortnight...

Apparel/Garments | On 19th Aug 2017

Target to acquire Grand Junction for faster deliveries

Target Corporation has announced that it has agreed to acquire Grand...

Interviews View All

Karel Williams
Dow Microbial Control

'Silvadur is most rapidly adopted in areas where hygiene-conscious and...

Siddharth Biyani
Mangalam Industries Pvt Ltd

‘The manufacturing sector is improving day-by-day, becoming better in...

Neel Sawhney
One Friday

‘The share of kidswear segment in the online sector is still small in...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

August 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
66.7%
No
16.7%
Skip
16.7%

Total Votes: 30

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
43.3%
No
36.7%
Skip
20.0%

Total Votes: 30

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
83.3%
No
6.7%
Skip
10.0%

Total Votes: 30

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
60.0%
No
10.0%
Skip
30.0%

Total Votes: 30


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search