V Dot inherits its sophistication from Van Heusen, a premium lifestyle brand for men with its core area of strength being its extensive formal wear range. The brand embodies corporate fashion and reflects the expression of elegance in today's context. Van Heusen in the last fifteen years, since its launch in 1990, has consistently tracked and understood the clothing preferences of Indian men that has undergone many stages of evolution. At each turning point Van Heusen has stood witness to these changes – and has been ahead of the curve.