Home / Knowledge / News / Apparel/Garments / First DownEast Clothing store opens in Wyoming
First DownEast Clothing store opens in Wyoming
16
Jun '10
High-style, low-price retailer DownEast Outfitters has expanded further into the Western United States by opening its first DownEast Clothing store in Wyoming. The new store, located at the White Mountain Mall in Rock Springs, offers the very best merchandise – with its full line of DownEast Basics apparel and a variety of well-known, national denim brands – at the very best prices.

Local shoppers are already flocking to the new store, which opened in early June, as it is one of the few retail stores in the region where many of these top brand names can be found. To celebrate the new opening with customers, DownEast will host an official grand opening event at the store, offering shoppers a chance to enter a “Shopping's More Fun with Your Girlfriends” giveaway.

New Wyoming Store Part of Retailer's Long-Term Western Expansion Strategy

“Our decision to open a store in Wyoming was motivated by two factors: first, our strategic five-year plan as a retailer to aggressively expand throughout the West, and second, our strong relationship with General Growth Properties, which owns the White Mountain Mall as well as many of the other malls where we have locations,” said Jonathan Freedman, Vice President of Apparel, DownEast. “Given that we've seen very high customer traffic and sales in just two weeks at the new Rock Springs location, we know it was the right strategic decision to offer our high-style, low-price concept to Wyoming shoppers. We look forward to a long presence in the area.”

General Growth Properties (GGP) is a publicly traded real estate investment trust that owns or manages over 200 regional shopping malls in forty-five states. It has a reputation for operating malls that embody a sense of community by integrating the latest in fashion-forward retail and lifestyle tenants with the best in dining and entertainment venues.

“DownEast's mission to make shopping a fun, guilt-free experience closely aligns with GGP's philosophy, which is that the malls are more than places to shop – they are also places to experience,” said Freedman. “When GGP encouraged us to consider White Mountain for our next store opening, we believed it would be a win-win situation.”

DownEast Clothing in Rock Springs Offers Giveaway for One Winner + Four Friends

To show customers its appreciation and celebrate the new store, the Rock Springs location is conducting a special contest, themed “Shopping's More Fun with Your Girlfriends”, that will run during an official grand opening week-long celebration from Friday, June 18, to Friday, June 25. Customers will have the chance to register in person at the store for the giveaway and also enjoy special grand opening promotions. The winner does not have to be present at the time of the drawing on Saturday, June 26, to win.

The new store is located in the White Mountain Mall at 2441 Foothills Blvd., off Interstate 80, in Rock Springs, Wyoming. It is located onthe same side of the mall as JCPenney, next to Famous Footwear and across from Maurice's. The store's new manager, Kelsey Deluca, has previous retail experience with such major brands as Old Navy and The Buckle and will manage the location's staff of six employees.

DownEast Outfitters

Must ReadView All

Textiles | On 10th Dec 2016

India’s 2016-17 cotton import to touch 17 lakh bales

The import of cotton from international markets by spinning mills in...

Textiles | On 10th Dec 2016

US textile & apparel imports fall 6.50% in Jan-Oct ’16

The import of textiles and apparel by United States dropped 6.50 per...

Textiles | On 10th Dec 2016

Indian textile hubs adopt cashless payment modes

The textile ministry is promoting cashless payment within the...

Interviews View All

Anvita Mehra
Confidential Couture

‘It is going to take some time for Indian buyers to get accustomed to...

Asim Dalal
Indo Count Retail Ventures

Today, there is no other emerging market as India, "we make in India and...

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search