Home / Knowledge / News / Apparel/Garments / ThermaJock: cold weather protection for men
ThermaJock: cold weather protection for men
06
Sep '10
RunnerTek, LLC, a new start-up company based in Chicago, Illinois, will be launching ThermaJock in October of 2010. The product targets male endurance athletes who train or play sports in the winter months and are exposed to varying degrees of cold weather. The garment is of simple design made from Polartec Thermal Pro material. It's meant to slip on the penis, fastening in two places for a comfortable fit that stays in place even during the most rigorous activities.

Tom, a triathlete and long distance runner says - “I have worn the ThermaJock on all of my runs during the harsh Chicago winter and mile after mile it always provides the warmth I need without discomfort or chaffing.”

The idea for the garment came after co-founder, Christina Konstantelos, a Chicago Marathon finisher continued to hear from male runners how they would protect themselves with a sock during winter runs.

“The first time I didn't think much about it, but the second and third time, I thought maybe there was an unmet need in the marketplace. After further research I began finding documented cases of frostbite in temperatures of 25 degrees with maximum exposure of 30 minutes. At that point I was convinced we had a viable idea.”

Thermajock focuses on an area that has simply been overlooked in cold-weather protection gear. The primary market is the endurance athlete, but this product could benefit the construction worker, mailman, tailgater, or anyone who is exposed to dangerously cold temperatures for extended periods of time.

RunnerTek LLC


Must ReadView All

OECD urges UK for close EU ties to meet Brexit challenges

Textiles | On 24th Oct 2017

OECD urges UK for close EU ties to meet Brexit challenges

The British economy has weakened following the decision to leave the...

Accord, Alliance to leave Bangladesh in 2018

Apparel/Garments | On 24th Oct 2017

Accord, Alliance to leave Bangladesh in 2018

Accord and Alliance, the two western buyers' platforms working to...

Gujarat govt announces bonus for cotton farmers

Textiles | On 24th Oct 2017

Gujarat govt announces bonus for cotton farmers

The Gujarat government has announced a bonus of Rs 100 per 20 kg for...

Interviews View All

Sanjay Desai & Ashish Mulani
True Colors

Digital textile printing will be the technology of the future

Rahul Bhadani
Looksgud

Navigating through catalogues is a bit hasslesome

Smarth Bansal
Colorjet India Limited

We would like to venture more companies into the Indian market

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

October 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
76.1%
No
12.7%
Skip
11.3%

Total Votes: 71

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.0%
No
28.2%
Skip
9.9%

Total Votes: 71

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
85.9%
No
9.9%
Skip
4.2%

Total Votes: 71

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
76.1%
No
11.3%
Skip
12.7%

Total Votes: 71


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search