Home / Knowledge / News / Apparel/Garments / Aeropostale opens flagship store in Times Square
Aeropostale opens flagship store in Times Square
23
Oct '10
Aeropostale, Inc., a mall-based specialty retailer of casual and active apparel for young women and men, announced that it will be opening its flagship store in the heart of Times Square, New York City. The 19,000 square foot store is located at 1515 Broadway at 45th Street. The flagship features two levels of shopping, including a dedicated space for a 'T-shirt Shop,' a 'Dorm Room,' a 'Jean Library,' as well as a second floor 'Viewing Room' which will treat customers to an unparalleled view of Times Square.

"Times Square is the 'Crossroads of the World' so it's fitting for Aeropostale to open our flagship store here," said Tom Johnson, Co-Chief Executive Officer of Aeropostale, Inc. "This is the perfect platform for our international growth and we look forward to introducing and sharing our brand with the millions of visitors and New Yorkers who pass through this great city each year."

The Times Square flagship store pays homage to Aeropostale's heritage, and its New York City roots, by using authentic New York decor: metal and polished concrete materials, oversized subway tiles lining the cashwraps on both levels and an illuminated vintage Aeropostale sign.

Loyal customers will welcome the New York City visual references unique to the Times Square location: Aeropostale's T-shirt Shop resonates with the SoHo downtown urbanites while the Jean Library combines the historical elements of New York's Public Library with must-have denim creating a new approach to the denim shopping experience. Following the theme of its unique architectural design, the store will also feature an extended merchandise assortment, with limited edition New York City merchandise that will only be available at its Times Square location.

The exterior of the Aeropostale flagship store features a custom 3-panel LED sign that can act as one sign or three independent signs. This 'spectacular' billboard will showcase Aeropostale seasonal campaign images, promotional messaging and exclusive video content. A unique aspect of the LED sign is how it weaves its way in and out of the building bringing the magic of Times Square into the store at the second floor 'viewing' room. There, customers have a once in-a-lifetime opportunity to dance for the 'AERO Dance Cam' and then watch their video displayed on Aeropostale's billboard in front of Times Square.

"There are so many fun and exciting elements to our Times Square store and our merchandise is no exception," said Mindy C. Meads, Co-Chief Executive Officer of Aeropostale, Inc. "Millions of people will be treated to the Aeropostale experience of providing great teen fashion at great value in a fun and welcome approach to shopping."

Aeropostale's innovative and architecturally unique Times Square store will treat customers to an exciting shopping experience, met with typical New York City flair.

Aeropostale Inc


Must ReadView All

Ethiopia’s Kombolcha Industrial Park attracts foreign firms

Apparel/Garments | On 15th Dec 2017

Ethiopia’s Kombolcha Industrial Park attracts foreign firms

Strategic location, modern factory facilities and proximity to the...

Courtesy: 2XU

Apparel/Garments | On 15th Dec 2017

L Catterton Asia announces JV of GXG and 2XU

L Catterton Asia, the Asian unit of the largest and most global...

15 trade associations urge nations to safeguard WTO system

Apparel/Garments | On 15th Dec 2017

15 trade associations urge nations to safeguard WTO system

Fifteen trade and industry associations from across the world have...

Interviews View All

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Rahul Bhadani
Looksgud

Navigating through catalogues is a bit hasslesome

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.6%
No
12.0%
Skip
18.5%

Total Votes: 92

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.0%
No
30.4%
Skip
7.6%

Total Votes: 92

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.0%
No
9.8%
Skip
3.3%

Total Votes: 92

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.5%
No
8.7%
Skip
9.8%

Total Votes: 92


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search