Home / Knowledge / News / Apparel/Garments / JCP to create The Foundry Big & Tall Supply Co
JCP to create The Foundry Big & Tall Supply Co
16
Nov '10
The Foundry Big & Tall Supply Co, part of the new Growth Brands Division at J. C. Penney Company Inc, announced plans to launch a new retail concept catering to the men's big & tall customer.

With plans to open 300 stores -- as well as an ecommerce website -- over the next five years, The Foundry Big & Tall Supply Co. will carry an extensive assortment of highly sought-after national men's brands along with The Foundry Supply Co private brand merchandise, offering an upscale, one-stop-shop for the big & tall customer.

"With big & tall customers making up over 50 percent of the male population and spending nearly $6 billion on apparel, footwear and accessories, we saw an opportunity to serve the fashionable and professional big & tall customer who is often frustrated by the lack of sizes and fits, availability of brands and the overall lack of customer service in their category," said Myron E. (Mike) Ullman, III, chairman and chief executive officer.

"Offering an upscale environment and extensive assortments of apparel, footwear and furnishings created with them in mind, The Foundry Big & Tall Supply Co. is positioned to address all of the needs of the big & tall customer - one of the largest and fastest growing segments in the market place today."

The Foundry Big & Tall Supply Co. plans to open 10 specialty stores in May 2011, following the April 2011 launch of its ecommerce website and aggressively expand nationwide to 150 stores by 2013, reaching a total of 300 stores over the next five years. The Foundry Big & Tall Supply Co. will provide a balance of quality, trend right merchandise with a high level of customer service in a specialty store environment; carrying sportswear, tailored clothing, athletic, basics, footwear and accessories in big & tall.

The stand alone, specialty retail stores will be up to 6,000 sq. ft., and be staffed with dedicated associates committed to providing exceptional customer service with their industry-leading knowledge and custom fit solutions. Inspired by the look of a microbrewery, The Foundry Big & Tall Supply Co. stores will feature an urban, industrial design, in a hip, yet unpretentious environment that invites men to shop, relax and enjoy themselves. Inside, customers will find concrete and wood flooring, brick walls, steel and wood fixtures and modern lighting, along with a lounge area.

Steve Lossing, a retail executive with over 20 years of menswear experience, including 8 years with J.C. Penney, has been named President of The Foundry and will be responsible for the overall retail operations. The Foundry Big & Tall Supply Co. and other initiatives from Growth Brands Division are separate from the Company's core JCPenney brand and leverage its exceptional merchandising, marketing, product development, sourcing, IT, planning and allocation, and consumer research capabilities to create new retail businesses and drive sales growth.

The first two initiatives under the Growth Brands Division are Gifting Grace, a comprehensive online resource for gifts, and CLAD, a complete online modern menswear resource, were announced last week and will launch in summer 2011.

J. C. Penney Company Inc


Must ReadView All

Chinese firm sets up textile-garment chain in Vietnam

Apparel/Garments | On 13th Dec 2017

Chinese firm sets up textile-garment chain in Vietnam

Worldon Vietnam Co. Ltd under the Chinese Shenzhou Group is likely to ...

Courtesy: SATO Global Solutions

Information Technology | On 13th Dec 2017

Sensor networks improve inventory management

Sensor networks like radio frequency identification (RFID) and smart...

CMAI hails review of FTP as 'progressive package'

Apparel/Garments | On 13th Dec 2017

CMAI hails review of FTP as 'progressive package'

The Clothing Manufacturers' Association of India (CMAI) has hailed...

Interviews View All

Victor Chao
Esmetex

‘In future, clothing boundary lines will become increasingly blurred.’

Janak Dhamanwala & Sunil Dhamanwala
Jansun

Moving towards sustainability is also a social change

Spokesperson
Hugo Boss

'Hugo Boss works with carefully selected sourcing partners'

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Urmil Arya

Sushila International, a well established textile organisation established ...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.6%
No
12.0%
Skip
18.5%

Total Votes: 92

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.0%
No
30.4%
Skip
7.6%

Total Votes: 92

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.0%
No
9.8%
Skip
3.3%

Total Votes: 92

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.5%
No
8.7%
Skip
9.8%

Total Votes: 92


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search