Home / Knowledge / News / Apparel/Garments / Trimera realigns retail, licensing & sourcing division
Trimera realigns retail, licensing & sourcing division
18
Nov '10
The Trimera Group has announced a recent realignment in its operations to leverage existing organizational strengths and create a renewed focus on realizing brand synergies across retail, licensing and sourcing divisions. Trimera Group is recognized as a leader in wholesale and retail across the U.S., Canada and Israel, as well as a portfolio of Company-owned brands with strong global performance. Company-owned brands include Body Wrap, Gottex and Christina America. Across retail and licensing, Trimera Group's partners include Sean John, Nike, Liz Claiborne, Dereon, Zara, Bershka, Pull and Bear, Disney and FIFA.

Through the new alignment, the Company will efficiently leverage their size to scale production and create synergies in daily operations and will continue to operate as a full service organization, from design through manufacturing, distribution and post-sales analysis. In an effort to raise brand awareness, Trimera Group has launched the initial phase of the Company's new website, www.trimeragroup.com. Built on cutting edge technology the site provides users with information on Trimera Group's portfolio of services and brands while offering visitors a first view of Trimera Group's redesigned brand identity, including Company logo.

“Due to Trimera Group's increasing growth and expansion in numerous markets, we felt this was a crucial time to look at our short and long-term strategy in relation to our portfolio of products, services and brands and ensure alignment internally to implement these strategies,” said Amit Tal, President of Trimera Group. “Our current brand portfolio which includes global properties throughout the world, will make it easier for our partners and customers to continue to grow and leverage our capabilities as a true offline and online marketer.”

Previously, companies under Trimera Group were acting individually from sourcing through marketing and sales. Under the new structure, the Company will maximize efficiencies by aligning resources, as well as increase brand awareness efforts in order to reinforce Trimera Group's authority in retail and licensing. With products selling in over 62 countries across 5 continents, Trimera Group is the company behind some of the biggest names in the apparel and swimwear business, consisting of Swimwear, Sportswear, Activewear, Intimates/Shapewear, and Kids/Entertainment. Trimera Group is privately held therefore able to maintain its nimble nature while at the same time using a very solid infrastructure for investment and growth.

An experienced strategist and visionary, Trimera Group's leadership team has been joined by Amit Tal, who will act as President of Trimera Group under Chairman, Dan Elituv. Tal and the leadership team have set aggressive goals for the organization across its three divisions: Retail, Licensing, and Sourcing. Tal is also working to launch Trimera Group's co-creation center, which will be located at the headquarters in Montreal. This center will serve as a platform for innovation and development between Trimera Group and its key customers.


Must ReadView All

Indian textile & apparel exports fall 13% in Jan 2018

Textiles | On 17th Feb 2018

Indian textile & apparel exports fall 13% in Jan 2018

A decline of 13 per cent year-on-year has been observed in the...

Brazilian cotton prices move up in first fortnight

Textiles | On 17th Feb 2018

Brazilian cotton prices move up in first fortnight

Cotton prices rose in Brazil in the first fortnight of February, as...

Courtesy: OrganoClick

Textiles | On 17th Feb 2018

OrganoClick introduces OrganoTex for water repellency

OrganoClick has introduced OrganoTex, a textile impregnation product...

Interviews View All

Headhonchos
Indian textile value chain

'One nation, one tax' is a great concept

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Karel Williams
Dow Microbial Control

'Silvadur is most rapidly adopted in areas where hygiene-conscious and...

Urmil Arya

Sushila International, a well established textile organisation established ...

Tejas N Patel, Navin D Patel

Founded in 1999 by Navin Patel in the name of Tejas Fabrics with 100...

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.0%
No
13.0%
Skip
17.0%

Total Votes: 100

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.0%
No
30.0%
Skip
7.0%

Total Votes: 100

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.0%
No
9.0%
Skip
3.0%

Total Votes: 100

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.0%
No
8.0%
Skip
9.0%

Total Votes: 100


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search