Home / Knowledge / News / Apparel/Garments / Oxford acquires women's lifestyle brand Lilly Pulitzer
Oxford acquires women's lifestyle brand Lilly Pulitzer
22
Dec '10
Oxford Industries Inc announced that it has acquired Sugartown Worldwide Inc, the owner of Lilly Pulitzer, a growing, iconic, upscale women's lifestyle brand. Lilly Pulitzer, with a heritage and aesthetic based on the Palm Beach resort lifestyle, is a leading marketer and distributor of dresses, sportswear and other products to better specialty and department stores as well as through its own direct to consumer channels.

J. Hicks Lanier, Chairman and Chief Executive Officer of Oxford Industries Inc, commented, "We are excited to add the Lilly Pulitzer brand to our growing platform of lifestyle apparel brands. Scott Beaumont, Jim Bradbeer and their team have done an exceptional job over the last 17 years of nurturing and developing the remarkable brand DNA originally created by Lilly Pulitzer in the late 1950's.

“They share our values and our strategic vision for how to continue to grow this iconic brand. We believe this business is an excellent fit with our operating model and will prove capable of significant growth. We are continuing to realize our vision for Oxford as a diversified purveyor of strong, company-owned lifestyle brands."

Scott Beaumont, Chief Executive Officer – Lilly Pulitzer Group, commented, "This is an extraordinarily good fit for us and we are very pleased to join forces with one of the strongest companies in the apparel market. We are very impressed with Oxford's leadership, strategic vision, operational expertise and financial strength."

Jim Bradbeer, President – Lilly Pulitzer Group, added, "It is worth mentioning that we were not marketing the company when Oxford called us earlier this year. We have been approached by interested parties many times in the past but never felt that any were the right partner for us. We believe that joining forces with Oxford will enable us to best pursue our vision for the brand and to continue on our growth trajectory."

Oxford Industries Inc

Must ReadView All

Textiles | On 27th Apr 2017

Maharashtra govt working on second textiles policy

The textiles department of the government of Maharashtra is working...

Apparel/Garments | On 27th Apr 2017

EC takes action to make garment sector more sustainable

The European Commission (EC) has presented a set of focused actions...

Textiles | On 27th Apr 2017

Seven new organisations join ZDHC Programme

The Zero Discharge of Hazardous Chemicals (ZDHC) Programme from...

Interviews View All

Arvind Saraf
Triveni Sarees

e-Commerce is still evolving fast with constant flux and surprises

Stefan Warnaar
Peak to Plateau

People are willing to pay for quality and performance

Angelina Francesca Cheang
MY ANJE

'Consumers in the age-group 21 to 38 are driving the activewear trend'

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X