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Willits & SPI's Classroom form strategic marketing deal
Jan '11
Classroom School Uniforms, a division of Strategic Partners, Inc. (SPI) and Willits Footwear Worldwide (Willits) announced a strategic marketing partnership which will strengthen both company's position within the school uniform market.

Classroom's national sales team will offer over eighteen models of Willits all-leather school uniform shoes. "We are thrilled to represent Willits Footwear Worldwide to the school uniform community," says Andy Beattie, SVP of School and Service Apparel at SPI.

"As a full service school uniform manufacturer, finding the right resources for our retailers and their customers is vital. For Classroom, Willits is the perfect partner, sharing our commitment to quality and value in 'Real World Tested' school uniform products."

"Classroom School Uniforms represents high quality and affordable school uniforms for students of all ages," says Stan Leshko, COO of Willits Footwear Worldwide. "Our relationship with Classroom will broaden the Willits customer base, giving consumers a complete head-to-toe uniform opportunity in one location; saving busy families both time and money."

Strategic Partners, Inc. is a recognized leader in the design and manufacturing of school, medical, and footwear uniform categories. The company manufactures Classroom School Uniforms which are sold to specialty retailers across the nation. Classroom provides school uniform expertise to public and private school educators and retailers, with information available at classroomuniforms.com.

Willits Footwear Worldwide is a Children's Footwear Supplier offering styles in sizes from Infants thru Young Adult. Although specializing in School Uniform shoes, Willits offers a full line of Basic and Fashion Forward styling as well as Special Make-Ups and Private Label. Founded in 1917, by W.T. Willits as Willits Shoe Company, Willits Footwear Worldwide has a national reputation for high quality all-leather footwear.

Classroom School Uniforms

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