Home / Knowledge / News / Apparel/Garments / Breath Thermo (heating fabric) wins Runner's World ispo-Award
Breath Thermo (heating fabric) wins Runner's World ispo-Award
23
Feb '11
Mizuno´s new 'Breath Thermo' collection has won a renowned Runner's World ispo-Award 2011 - in the 'Running Apparel' category.

The award of the world´s biggest running magazine has three categories 'Hardware', 'Electronic' and 'Textile'. Runner's World will distribute the award during German trade show winter_ispo 2011, to HIROSHI SAKO - Mizuno's European Apparel Business Manager.

The expert jury screens all innovations, concepts and new products which will be presented during ispo. Central criteria for the 2011 awards were outstanding innovation, suitability for daily use and its selling potential. Furthermore, the product should descend from a successful product line, have a good price/performance ratio, a non-standard design, innovative materials and an innovative production, be durable and of high quality. 'Breath Thermo' fulfilled all these criteria.

The Japanese sporting goods company with more than 100 years history has established itself with numerous innovations, convincing concepts and a clear strategy as one of the leading running brands in Europe. 'Breath Thermo' is the first sports fabric that generates heat. It absorbs moisture and turns it into heat energy. It does not only keep you warm but warms you actively. Moreover it keeps the body dry, acts as a deodorant, neutralizes acid and alkaline, controls the pH value and is gentle to the skin.

Mizuno

Must ReadView All

Courtesy: Ikea

Textiles | On 26th Apr 2017

Ikea’s product sourcing from India to double by 2020

Ikea, the global home furnishing giant from Sweden, plans to double...

Textiles | On 26th Apr 2017

CITA to add insufficiently available fabric in CAFTA-DR

The Committee for the Implementation of Textile Agreements (CITA) has ...

Courtesy: SKF

Textiles | On 26th Apr 2017

SKF brings predictive maintenance for machinery to India

SKF India, a global supplier of bearings, seals, mechatronics,...

Interviews View All

Manuj Terapanthi
Texaura

Transparent supply chain and fair trade will boost sustainable market

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Saket Garg
Garg Corporation

The biggest challenge is lack of skilled workforce and competition from...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search