Home / Knowledge / News / Apparel/Garments / Breath Thermo (heating fabric) wins Runner's World ispo-Award
Breath Thermo (heating fabric) wins Runner's World ispo-Award
23
Feb '11
Mizuno´s new 'Breath Thermo' collection has won a renowned Runner's World ispo-Award 2011 - in the 'Running Apparel' category.

The award of the world´s biggest running magazine has three categories 'Hardware', 'Electronic' and 'Textile'. Runner's World will distribute the award during German trade show winter_ispo 2011, to HIROSHI SAKO - Mizuno's European Apparel Business Manager.

The expert jury screens all innovations, concepts and new products which will be presented during ispo. Central criteria for the 2011 awards were outstanding innovation, suitability for daily use and its selling potential. Furthermore, the product should descend from a successful product line, have a good price/performance ratio, a non-standard design, innovative materials and an innovative production, be durable and of high quality. 'Breath Thermo' fulfilled all these criteria.

The Japanese sporting goods company with more than 100 years history has established itself with numerous innovations, convincing concepts and a clear strategy as one of the leading running brands in Europe. 'Breath Thermo' is the first sports fabric that generates heat. It absorbs moisture and turns it into heat energy. It does not only keep you warm but warms you actively. Moreover it keeps the body dry, acts as a deodorant, neutralizes acid and alkaline, controls the pH value and is gentle to the skin.

Mizuno

Must ReadView All

Textiles | On 2nd Dec 2016

Indian currency crisis impacts global cotton market

The currency crisis in India, marked by insufficient supply of new...

Huang Wei from Fiber Raw Material Dept of Sinopec Chemical Commercial Holding speaking at the Forum

Textiles | On 2nd Dec 2016

Huge potential for nylon consumption: Experts

There is huge potential for increase in nylon consumption said...

Apparel/Garments | On 2nd Dec 2016

Aditya Birla Group to establish apparel unit in Odisha

Aditya Birla Retail and Fashion Ltd. (ABFRL) is establishing a new...

Interviews View All

Smita Murarka
Amanté

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Asim Dalal
Indo Count Retail Ventures

Today, there is no other emerging market as India, "we make in India and...

Amardeep Singh
Orient Craft

'In export markets, the trend in terms of embroidery, is towards matte...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search