White House | Black Market, a division of Chico's FAS, Inc., announced that Liz Edmiston, an industry leader with over 15 years merchandising experience in vertical, designer, and department store retail, has been named Senior Vice President, General Merchandise Manager for White House | Black Market, effective February 28th, 2011. Ms. Edmiston will report directly to Donna Noce, Brand President of White House | Black Market and oversee the merchandise strategy and direction for the brand's apparel, shoe and accessories businesses.
"The addition of Liz Edmiston to our extraordinary senior leadership team will be integral to the continued growth of White House | Black Market. We are delighted to welcome such an exceptional and experienced talent to the brand," said Ms. Noce.
Ms. Edmiston joins White House | Black Market from Tory Burch, where she served as Vice President of Merchandising and oversaw merchandising, planning and allocation for the global wholesale and retail business including boutiques, web and outlets. Ms. Edmiston has also served as Vice President, Merchandising for Victoria's Secret. In addition, she has held a variety of merchandising roles with Club Monaco, Ralph Lauren Factory Stores, Gap International, Old Navy and Bloomingdale's. Her background in merchandising, as well as her extensive domestic and international retail experience, will play an integral role in the brand's continued growth and success.
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