Home / Knowledge / News / Apparel/Garments / Jockey's first ever fashion show
Jockey's first ever fashion show
02
Apr '11
undoubtedly now the most sought after fashion show production company in London - notched up yet another successful fashion show - this time, for global underwear brand JOCKEY on March 24, 2011.

To mark JOCKEY'S 135th Birthday MASS MOVEMENT were brought on board to create JOCKEY'S very first fashion show in the UK for members of Europe's fashion elite and media. GQ EDITOR, Dylan Jones, hosted the glittering occasion, which was held at the Hospital Club in Covent Garden.

The spectacular fashion show produced and directed by MASS MOVEMENT celebrated Jockey's heritage and showcased their new collections for Autumn/Winter 2011. MASS MOVEMENT provided a truly great show with stylish choreography, innovative styling, inspirational music which was performed by a stunning group of models.

New collections were also revealed within the show, previewing the latest USA Originals range, featuring products encapsulating the 'American Way of Life', the Urban Luxury range and Countryside range, including pieces representing the outdoors of North America.

MASS MOVEMENT and its professional team were congratulated on a great show by Dylan Jones and Jockey Europe product director Jens Noll was on hand to discuss the inspiration behind the new collections for A/W 2011 and was joined by other representatives of the brand from Europe to the U.S. “

MASS MOVEMENT

Must ReadView All

Courtesy: Walmart

Apparel/Garments | On 23rd Mar 2017

Walmart acquires ModCloth

Walmart has acquired the assets and operations of ModCloth, one of...

Textiles | On 23rd Mar 2017

SIMA advises mills to avoid panic buying of cotton

The Southern India Mills' Association (SIMA) is advising mills to...

Apparel/Garments | On 23rd Mar 2017

Tulip Retail, True Fit personalise in-store shopping

Tulip Retail, a mobile application platform built exclusively for...

Interviews View All

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Pinkesh Jain
Everflow Petrofils Ltd

‘An innovative technology which India needs desperately is the...

Mandeep Nagi
Shades of India

Women value something that is unique and has a flavour of India

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search