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Women's Couture Golf Apparel Company launched
18
Apr '11
MiC Sportswear is a women's contemporary golf apparel company offering unique, groundbreaking women's golf apparel opportunities for women seeking smart and sexy apparel for their golfing lifestyle. MiC is dedicated to creating the finest quality active wear and sportswear that combines versatility, femininity and performance.

MiC's exceptional designs are demonstrative of its unique insights into women's needs on the golf course. MiC's knowledge of women's distinct golfing apparel needs is evident in its size range 0-14, low-rise or high-rise choices, smart use of fine gauge knits, classic color palette, innovations such as custom embroidered fabrics and extended vertical ponytail slots in its golf caps.

MiC Smart and Sexy was founded by MiC's designer, Melba Lee. MiC is truly unique in that its founder is a golfer and she has twenty (20) years of experience in the fashion industry (retail, wholesale design and manufacturing). “We are continually reminded how incredibly sexy athletic and intelligent women can be”.

MiC seeks to target the consumer directly via MiC's on-line store, nationwide trunk shows as well as marketing the collection through upscale retailers, pro-shops and cruise lines. The MiC label is designed to be as recognizable and as sought-after as the major manufacturers, all the while providing a custom design perspective on a growing market.

Apparel athlete sponsorship, “MiC is enthusiastic to announce Paige Mackenzie as a member of the LPGA tour this year will be wearing MiC Sportswear attire through the LPGA tour season."

MiC 2011 debut of products that stand out from the crowd by providing women, with smart, sexy, fun, and sustained fashions that compliment their active golfing style of living, with classic color selections, form-fitting fabrics, enduring and functionally contemporary designs. MiC has been creating a buzz in the industry over the last year acquiring a VIP customer mailing list with women/men golfers from all over the world.

MiC is pleased to announce that customers will now have easy accessibility to MiC's seasonal collections via MiC's on-line store. The on-line store accommodates a full line including pants, shorts, capries, skirts, skorts, shirts, fine gauge knit shell/cardigan ensembles, visors, and caps. MiC aims to set the standard for the golf clothing industry by providing quality body conscious fitting apparel at competitive prices.

MiC Sportswear


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