Home / Knowledge / News / Apparel/Garments / Message of hope in Summer 2011 Nike LIVESTRONG
Message of hope in Summer 2011 Nike LIVESTRONG
20
Apr '11
LIVESTRONG and NIKE Inc announced the expansion of the Nike LIVESTRONG collection to the province of Quebec as a way to continue spreading awareness for the foundation and its message of hope.

The Summer 2011 Nike LIVESTRONG collection, is rooted in performance, style and function, with a full line of items ranging from accessories to apparel and footwear. A proud supporter of the LIVESTRONG collection is P.K. Subban of the Montreal Canadiens. Subban, whose grandmother passed away from breast cancer when he was nine, is excited to see the LIVESTRONG collection come to the province of Quebec.

"I believe in LIVESTRONG and its mission to improve the lives of those who are affected by cancer. Having experienced cancer first-hand in my family, I realize how important it is to give individuals and organizations the resources and support they need to fight cancer effectively," said P.K. Subban. "The Nike LIVESTRONG collection is an innovative way to raise awareness and provide encouragement."

LIVESTRONG is the brand of the Lance Armstrong Foundation, created in 1997 by the cancer survivor and champion cyclist to serve people living with cancer and empower communities to take action. Since 2004, Nike has helped the Lance Armstrong Foundation raise more than $80 million.

"Nike's support allows LIVESTRONG to serve people fighting cancer and empower communities to take action. Together, we hope to spread LIVESTRONG's message of hope and perseverance to new markets all over the globe," said Doug Ulman, LIVESTRONG president and CEO. "We're grateful and proud to see LIVESTRONG gear now available in the province of Quebec. Our partnership with Nike is creating future growth opportunities that can expand our reach and encourage people around the world to join us in the fight against cancer."

In addition to Nike stores, the Summer 2011 Nike LIVESTRONG collection will also be offered exclusively at Sports Experts stores across the province of Quebec, beginning April 16, 2011.

"For years, the scope and impact of LIVESTRONG have been an inspiration to millions of people around the world," says Mona Carrière, Vice-President Buying/Marketing Forzani Group Franchise division. "It is an honour for Sports Experts and its Franchisees to partner with Nike and LIVESTRONG and offer this collection in all our stores. We take great pride in making a positive contribution towards the battle against cancer."

NIKE Inc


Must ReadView All

Courtesy: Ministry of Trade and Industry, Singapore

Textiles | On 22nd Feb 2018

Final version of CPTPP pact released; to be signed in March

The final version of the Comprehensive and Progressive Agreement for...

Amazon India crosses 3 lakh seller base in less than 5 yrs

Apparel/Garments | On 22nd Feb 2018

Amazon India crosses 3 lakh seller base in less than 5 yrs

Amazon recently claimed to have crossed the three-lakh seller base in ...

Gujarat finance minister Nitin Patel. Courtesy: Global Gujarat News

Textiles | On 22nd Feb 2018

Rs843 cr for MSMEs, Rs35 cr for khadi in Gujarat budget

The Gujarat government has made a provision of Rs 843 crore in the...

Interviews View All

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Nuno Venda
ROQ

‘There has been an increase in demand for water based inks, rather than...

Rahul Bhadani
Looksgud

Navigating through catalogues is a bit hasslesome

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search