Home / Knowledge / News / Apparel/Garments / NKU signs 5-year deal with Adidas
NKU signs 5-year deal with Adidas
10
Feb '16
Courtesy: NKUNorse
Courtesy: NKUNorse
Athletic footwear and apparel major Adidas has bagged another client with America's Northern Kentucky University announcing that Adidas will be the official apparel, footwear and accessory brand of the university's athletic teams.

The five-year deal becomes effective July 1, 2016 and will run through the 2021 season, the University announced on its website..

"This is a great moment for Northern Kentucky athletics," said Ken Bothof, Director of Athletics. "Partnering with adidas gives us the ability to outfit all 250+ student-athletes from head to toe with apparel, equipment and accessories from a world-renowned and premier brand. Furthermore, this partnership aligns with the core values of student-athlete well-being, brand awareness and fiscal responsibility established in our strategic plan."

Adidas, based in Portland, Oregon, provides jerseys and apparel for more than 100 colleges and universities including Indiana, Kansas and Louisville and has marketing agreements with the National Basketball Association, National Football League, Major League Baseball and Major League Soccer.

“Our mission is to make all athletes better and we're excited to partner with Norse Athletics to execute their mission of preparing and empowering student athletes for competitive success,” said Jim Murphy, Director of NCAA sports marketing for Adidas America.

“We look forward to outfitting Northern Kentucky's 17 intercollegiate sports programmes in our most innovative footwear, apparel, and uniforms,” Murphy said. (SH)

Fibre2Fashion News Desk – India

Must ReadView All

Textiles | On 28th Apr 2017

Fix 5% GST rate for textile goods: Textile bodies

Uniform levy of 5 per cent Goods and Services Tax (GST) on all...

Textiles | On 28th Apr 2017

India lifts CVD imposed on Nepali Jute goods

The countervailing duty (CVD) that was imposed on Nepali jute...

Courtesy: Williamsburg Garment Company

Fashion | On 28th Apr 2017

'We have grown by staying small & maximising efforts'

The easiest way to go out of business is to be too big or expand too...

Interviews View All

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Manuj Terapanthi
Texaura

Transparent supply chain and fair trade will boost sustainable market

Karel Williams
Dow Microbial Control

'Silvadur is most rapidly adopted in areas where hygiene-conscious and...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X