Home / Knowledge / News / Apparel/Garments / Q4 sales drive up 17.1% at Puma
Q4 sales drive up 17.1% at Puma
19
Feb '16
For the fourth quarter ended December 31, 2015 sales at German sports goods and sportswear marketer Puma drove up 17.1 per cent year over year.

In a press release, the company said its sales grew 17.1 per cent over the prior year's fourth quarter to reach €879 million, while currency adjusted sales rose 11.5 per cent.

However, due to adverse currency effects gross profit margin decreased to 42.7 per cent, while EBIT improved slightly to €11 million, because of continued heavy investments in OPEX.

The company further said that during the reporting quarter, strong sell-through of the first Rihanna-inspired footwear ignited Puma's women's business

For full year 2015, Puma sales rose slower at 14.0 per cent year on year and amounted to €3.4 billion, while currency adjusted sales increased 6.5 per cent.

According to Puma, sales growth in 2015 was mainly driven by footwear, running and training categories.

As in the fourth quarter, gross profit margin too slipped to 45.5 per cent for full year 2015, which it also attributed to adverse currency effects.

“OPEX too grew due to higher marketing activities, retail upgrades, and IT investments as well as adverse currency effects; however, EBIT at €96.3 million was in line with guidance,” it stated.

Net earnings for 2015 fell steeply to €37.1 million as against €64.1 million in 2014 and EPS too came in at
€2.48 for 2015 compared to €4.29 in 2014.

“New product launches performed strongly, both in sports performance and lifestyle categories,” the company observed.

The group's working capital increased to €532.9 million as a consequence of sales growth and expanded product availability.

Inventories were up 15.0 per cent year on year in 2015 to €657.0 million, which it said was not only necessary in order to accommodate planned sales growth in 2016, but also driven by higher unit cost.

In the reporting year, trade receivables rose 7.6 per cent over its previous year to €483.1 million, while trade payables reported only a slight increase of 0.9 per cent to €519.7 million.

Puma's free cash flow at end of 2015 came in at a negative €98.9 million as against €39.3 million at year-end 2014, which it attributed to higher working capital requirements related to inventories.

As of December 31, 2015, the company's cash position amounted to €338.8 million compared to €401.5 million at the balance sheet date last year. (AR)

Fibre2Fashion News Desk – India


Must ReadView All

Market share of Indian textile items expand in 13 nations

Textiles | On 11th Dec 2017

Market share of Indian textile items expand in 13 nations

Thirteen countries — Germany, France, Italy, the United States,...

Courtesy: EUBrasil

Textiles | On 11th Dec 2017

Euratex, ABIT welcome negotiations for EU-Mercosur FTA

European Apparel and Textile Confederation (Euratex) and the...

Most firms expect no change in investment plans: CII survey

Textiles | On 11th Dec 2017

Most firms expect no change in investment plans: CII survey

Despite visible optimism in Indian industry with the Confederation of ...

Interviews View All

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Vidhyaa Shankar. S
A Ganapathi Chettiar

'The usage of knits is getting into the boundaries of woven fabrics'

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.2%
No
12.1%
Skip
18.7%

Total Votes: 91

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.5%
No
30.8%
Skip
7.7%

Total Votes: 91

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
86.8%
No
9.9%
Skip
3.3%

Total Votes: 91

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.3%
No
8.8%
Skip
9.9%

Total Votes: 91


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search