Home / Knowledge / News / Apparel/Garments / UA powers hunt for Canada's top youth athletes
UA powers hunt for Canada's top youth athletes
28
Jul '16
American performance apparel, footwear and equipment maker Under Armour has announced a partnership with Sport Chek, Canada's largest sporting goods retailer for a campaign to find the next generation of top athletes.

Boys and girls between the ages of seven and 12, who are ready to dream big, work hard and demonstrate their will, are eligible to compete for their spot on Team UA Next Canada powered by Sport Chek, Under Armour said in a press release.

One boy and one girl will be picked to join the elite roster of Under Armour athletes and serve as a youth ambassador for the brand. The winners will receive exclusive access to Under Armour gear and become the face of a brand campaign at Sport Chek and Sports Experts stores across Canada.

Parents, guardians, mentors and coaches have until August 31, 2016, to nominate a young athlete online at www.teamUAnextcanada.com for Team UA Next Canada. Entrants must submit video footage showing how the young athlete competes and include a statement of will about what makes them a great athlete.

"The challenge is designed for youth committed to being faster, stronger and smarter than the competition. They are the athletes of the next generation; the future Carey Prices and Janine Beckies. This gives youth an opportunity to experience Under Armour in a unique and dynamic way," said Shana Ferguson, Marketing Director, Under Armour Canada.

As an alternative to the online nomination process, Under Armour, Sport Chek and Sports Experts will also host live competition events in Laval, Quebec City on August 6, Newmarket, Ontario on August 13 and Toronto on August 20, where young athletes can participate in physical challenges and explain why they deserve a spot on Team UA Next Canada.

“The Under Armour brand is synonymous with performance and excellence. At Sport Chek, we look to partner with iconic brands that dream big and can change the game. We believe in inspiring youth to live a healthy and active lifestyle, and this partnership with Under Armour will provide new opportunities for youth to achieve their athletic dreams," said Frederick Lecoq, SVP Marketing and e-Commerce, FGL Sports. (SH)

Fibre2Fashion News Desk – India

Must ReadView All

Courtesy: UN Department of Public Information

Textiles | On 18th Jan 2017

World economy expanded by just 2.2% in 2016: UN

The world economy expanded by just 2.2 per cent in 2016, the slowest...

Textiles | On 18th Jan 2017

Schoeller unveils water-repelling fabric ‘bling’

Schoeller textiles, Swiss textile company, has released its new...

Textiles | On 18th Jan 2017

China lays out plan to boost foreign investment

The Government of China has outlined measures to boost foreign...

Interviews View All

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Karan Toshniwal
Orange O Tec

Contemporary industry is paying more and more attention to the...

Ghanshyam Ghoghari
Kimora Fashion

Bridalwear is not about reds and whites anymore

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search