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Denmark's Bestseller on track to reduce emissions

12 Mar '21
4 min read
Pic: Bestseller
Pic: Bestseller

Bestseller is in line with its goal of reducing emissions as part of its sustainability strategy. Its total greenhouse gas (GHG) emissions have been calculated across the full value chain and its science-based targets (SBTs) have now been approved as been in harmony with a 1.5 degrees Celsius pathway, the most ambitious goal of the Paris Agreement.

With the approval of the two science-based climate targets – consistent with the most ambitious goal of the Paris Agreement – Bestseller has now reached another Fashion FWD - Bestseller’s sustainability strategy - milestone. With the overall strategy launch in 2018, Bestseller set out to become climate positive and officially committed to setting science-based targets (SBT’s) on greenhouse gas emissions reductions through the Science Based Targets initiative (SBTi).

A company’s targets can only be validated if they are in line with the SBTi's science-based criteria, which are based on the latest climate science and the goals of the Paris Agreement. Bestseller’s SBTs have now been approved as aligned with a 1.5°C pathway, the most ambitious goal of the Paris Agreement.

“The Science Based Targets initiative is the major league for climate targets, and when we set our Fashion FWD ambition to ultimately be climate positive, we knew we had to do it right. The size of our company and our ambitions obligate us to act and push for change, which is why we committed to tackling climate change through science already in 2018,” says Anders Holch Povlsen, Bestseller’s CEO and owner.

“The targets add to our continuous work of improving the environmental footprint of our products, operations and supply chain – while they are consistent with the latest climate science and align our business with the planetary needs. They amplify that our only way forward is to decouple our use of natural resources from our growth,” Povlsen adds.

After a process of data collection and validation, Bestseller can finally advance to the next steps and look into reductions for the coming years. Calculations show that Bestseller’s total GHG emissions across the full value chain (all scopes) reached approximately 2 million tons CO2e in base year 2018.

Whilst already on its way to reduce emissions in scope 1 and 2 through renewable energy and reduction in energy consumptions, Bestseller’s scope 1 and 2 only constitute five per cent of the company’s total GHG emissions – exposing the great task at hand for scope 3.

“We now know our goals, but we don’t yet have all the answers for how to reach them. It is very important that we put a lot of focus on the impact created outside our direct scope, hence what our products are made of, how they are produced and how customers are caring for – and prolonging the life of – garments; we must continue to source and innovate more sustainable materials and build circularity into our products, and we must work collaboratively with our supply chain partners to transition to a low carbon economy. Additionally, we’re improving our data management to ensure better data, so we can target our efforts optimally,” says Dorte Rye Olsen, sustainability manager, Bestseller.

“In businesses we like to measure our performance. Now, with our approved science-based targets, we look forward to also having clear and measurable KPIs to track our climate efforts,” Olsen adds.

“We are already accelerating the development of next generation preferred materials and we are investing in improving the way our products are made. Now we need to intensify all our efforts even more and involve all colleagues and partners in our climate strategy,” says Olsen, underlining the importance of including stakeholders.

“Working with sustainability and climate targets starts with people. Our organisation, suppliers, partners, customers and other stakeholders are essential to catalyse change to decarbonise our business and our industry as such,” says Olsen.

The year 2021 will be the first year Bestseller measures progress. Next year, the fashion company will know if it’s on track and where to accelerate changes.

"We congratulate Bestseller for setting science-based targets consistent with limiting warming to 1.5°C, the most ambitious goal of the Paris Agreement. By aligning its goals with a 1.5°C future, Bestseller is ensuring it builds resilience firmly into its business model and will be better placed to thrive as the global economy transitions to a zero emissions future," says Alberto Carrillo Pineda, director, Science Based Targets at CDP, one of the Science Based Targets initiative partners.

Fibre2Fashion News Desk (SV)

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