OR Summer Market to see Hohenstein's fabric testing method

25 Jul '14

3 min read

-Perspiration odor retention: New proprietary test methods help manufacturers understand how certain textiles retain perspiration molecules and the unpleasant odors associated with them. A combination of laboratory simulations and consumer panel evaluations provides valuable insights into the expected long term appeal of athletic and outdoor apparel and gear. Plus, Hohenstein offers the “All Day Fresh” quality label to market these proven benefits to consumers.

Hohenstein works closely with clients to build smart approaches to testing that cost-effectively deliver the answers needed to optimize product development and to support impactful marketing plans. Many of Hohenstein’s clients utilize testing early in and throughout the product development process to ensure performance and avoid costly mistakes and ineffective products that ultimately disappoint consumers.

Hohenstein textile experts who will be available at Outdoor Retailer include Florian Girmond and Lisa Hellgermann from the Hohenstein Institute in Bönnigheim, Germany as well as Dr. Sam Moore and Ben Mead from the Hohenstein Institute America.

Hohenstein Institute

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