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Retail tech upstart Detego appoints new board members

24 Mar '17
2 min read

Detego, the UK retail software company behind SaaS based real-time inventory intelligence, in-store analytics and several pioneering IoT and artificial intelligence (AI) projects in fashion retail, has appointed three new advisory board members – Daniel Bobroff, Steve Gray and Rene Homeyer. They will provide senior counsel to the company´s leadership team.

The advisory board members have been added with an aim to encourage thought leadership and growth through technology innovation. 

Bobroff provides a unique insight into the tech driven future for retail and fashion that includes everything from wearable technology to the changing nature of consumers' purchasing behaviour. He is an advisor and a frequent speaker on trends in Fashion Tech. He previously established Asos Ventures, the venture capital division of the online fashion retailer Asos. Bobroff is also an independent advisor to major fashion retailers across Europe.

Gray brings a wealth of knowledge on retail analytics with a prime focus on consumer loyalty and reward based on his previous positions as managing director and chief executive roles at Dunnhumby, Payback and at Emnos and Mobilize. Gray runs SG-retail and is also an advisor to BCG in the UK.

Homeyer is a pioneer and specialist in retail supply chain software and was the CEO and founder of Aldata Solution which he successfully grew to become a leading €100m retail ERP software company. Homeyer is also an independent advisor to major retailers across Europe.

"As a fast-growing retail software company that prides itself on its technological prowess, the advisors of Detego are a key element in our strategic planning and development. They have all been leaders and experts in their respective fields and will bring additional thoughts and insights to stimulate Detego's current market positioning as an innovative leader in Fashion Tech. We are sure to benefit from a better understanding of upcoming market and IT trends, which will ensure we stay at the forefront of innovation enabling us to serve the fashion industry with products that offer a competitive advantage to our customers," said Uwe Hennig, CEO at Detego. (KD)

Fibre2Fashion News Desk – India

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