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Superhouse plans to enhance retail of 'ALLEN COOPER' through out country
23 Feb '07
2 min read
Leading manufacturer and exporter of leather footwear and accessories, Superhouse Ltd is now planning to foray big way in retail sector. Company proposes to make their Allen Cooper products available through franchisee, malls and shopping arcades, through out the country.
The company owns the ALLEN COOPER brand which is exported to over 50 countries and sold in the domestic market in northern India through company owned Allen Cooper shops.
Says Mr.Mukhtarul Amin, Chairman and Managing Director, Superhouse Ltd. said, "Earlier we were focusing only on an export market but the changing trends and life style of Indian consumer, we propose to open retail outlets in major cities."
"I am very confident that within short span of time, we will be able to grab the major share of retail market. Besides increasing the share of franchise stores, Superhouse will target big retailers like Reliance Retail, Walmart, Big Bazars and others." The annual requirement of big retailers alone is approximately Rs 6,000 crore, added Mr Amin,
"Our quality, use of information technology and designing support software and ability of timely delivery has helped us make our mark in international market. Growing fashion consciousness globally, imposition of Anti Dumping Duty on China by European Commission also closure of Leather and Leather Goods manufacturing facilities in Europe has gave us an opportunity to grow substantially". Mr. Amin added further
Earlier Superhouse has announced an expansion plan of Rs. 45 cr. to implement of doubling its capacities of tanning processes and finished leather products, in order to cater to the growing domestic and international demand.
The company owns the ALLEN COOPER brand which is exported to over 50 countries and sold in the domestic market in northern India through company owned Allen Cooper shops.
Says Mr.Mukhtarul Amin, Chairman and Managing Director, Superhouse Ltd. said, "Earlier we were focusing only on an export market but the changing trends and life style of Indian consumer, we propose to open retail outlets in major cities."
"I am very confident that within short span of time, we will be able to grab the major share of retail market. Besides increasing the share of franchise stores, Superhouse will target big retailers like Reliance Retail, Walmart, Big Bazars and others." The annual requirement of big retailers alone is approximately Rs 6,000 crore, added Mr Amin,
"Our quality, use of information technology and designing support software and ability of timely delivery has helped us make our mark in international market. Growing fashion consciousness globally, imposition of Anti Dumping Duty on China by European Commission also closure of Leather and Leather Goods manufacturing facilities in Europe has gave us an opportunity to grow substantially". Mr. Amin added further
Earlier Superhouse has announced an expansion plan of Rs. 45 cr. to implement of doubling its capacities of tanning processes and finished leather products, in order to cater to the growing domestic and international demand.
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