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First global design competition for lingerie
06 Dec '07
4 min read
Triumph International is especially interested in the inspiration and creativity regarding the theme, on both a national and international basis. Consequently, the Award does not focus attention on the technical perfection of the showpiece.
Jan Rosenberg, General Manager International Sales and Marketing at Triumph International, explains the choice of design motto: "For over 120 years Triumph has been designing and producing elegant and fashionable underwear of excellent workmanship and our inspiration has always been the people who wear our products closest to their skin: women.
Whoever they may be and wherever they may be. 'Female Fascination' is the starting point for all our activities. We feel that in the inaugural year, this is an excellent motto for challenging young designers and capturing their imagination."
Triumph asks students to interpret the design motto freely and to include suggestions on presenting their design showpieces at both the national and international finals, when the creations will be shown on the catwalk.
This Award is the first of its kind and Triumph is delighted to announce that the many prestigious schools participating include Central Saint Martin College in London, UK; ESMOD International Fashion Schools in Munich, Germany, and Oslo, Norway; Nelson Mandela Metropolitan University of Technology in Port Elizabeth, South Africa; Metropolitan South Institute of TAFE and Queensland University of Technology, both in Australia, as well as De La Salle College of St Benilde School of Design and Arts in Manila, Philippines.
The schools have the choice of either integrating the competition into their students' curriculum or making it possible for the students to enter the competition independently.
There is, however, a TIA requirement that a tutor from each of the design schools takes on the patronage of the competition on behalf of their particular institution. "We felt that a design competition like this was needed in the field of lingerie and we are very pleased that the Triumph Inspiration Award has been received so positively across the globe," comments Jan Rosenberg. "We are very much looking forward to seeing the ideas and concepts of all these young creatives next spring and summer."
Jan Rosenberg, General Manager International Sales and Marketing at Triumph International, explains the choice of design motto: "For over 120 years Triumph has been designing and producing elegant and fashionable underwear of excellent workmanship and our inspiration has always been the people who wear our products closest to their skin: women.
Whoever they may be and wherever they may be. 'Female Fascination' is the starting point for all our activities. We feel that in the inaugural year, this is an excellent motto for challenging young designers and capturing their imagination."
Triumph asks students to interpret the design motto freely and to include suggestions on presenting their design showpieces at both the national and international finals, when the creations will be shown on the catwalk.
This Award is the first of its kind and Triumph is delighted to announce that the many prestigious schools participating include Central Saint Martin College in London, UK; ESMOD International Fashion Schools in Munich, Germany, and Oslo, Norway; Nelson Mandela Metropolitan University of Technology in Port Elizabeth, South Africa; Metropolitan South Institute of TAFE and Queensland University of Technology, both in Australia, as well as De La Salle College of St Benilde School of Design and Arts in Manila, Philippines.
The schools have the choice of either integrating the competition into their students' curriculum or making it possible for the students to enter the competition independently.
There is, however, a TIA requirement that a tutor from each of the design schools takes on the patronage of the competition on behalf of their particular institution. "We felt that a design competition like this was needed in the field of lingerie and we are very pleased that the Triumph Inspiration Award has been received so positively across the globe," comments Jan Rosenberg. "We are very much looking forward to seeing the ideas and concepts of all these young creatives next spring and summer."
Triumph International AG
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